Oliver,

  The place where personas would not be useful is where the persona is
elaborate camouflage for a designer creating self-referential solutions.
In other words, personas help designers design for users. When personas
are used to help designers design for themselves instead, that would be
bad.

  Thanx,
  Alan Cooper

-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of
oliver green
Sent: Tuesday, November 13, 2007 12:19 PM
To: [email protected]
Subject: [IxDA Discuss] Examples where personas are *not* useful

Hi everyone,

I am trying to understand the finer nuances of using personas. The
various articles/book chapters that I have read talk about instances
where using personas would be useful. But I feel that to really
understand a methodology, one should be familiar with the weaknesses
as well. So, can you give me examples where using personas would not
be advisable/helpful?

Thanks,
Oliver
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