i concur. this has cube written all over it.
the new macbooks are a much better value. space and weight are important but
for $1799, you can damn near buy a refurb core duo 2 macbook pro with 2GB of
RAM and 40% better performance plus much more expandability.

the macbook air is a design achievement but seems more of a toy for the
affluent than those who work for their money or just want the latest toy.

On 1/15/08, Diamond Eric <[EMAIL PROTECTED]> wrote:
>
> I can't help but think they've missed the boat on this one. Yes, it is
> beautiful and technolust-inspiring but the flaws are many. to wit:
>
> No user-removable battery. This is a guaranteed trip to Apple in a
> year or two, and when traveling, one will have to carry a dongle-
> enabled external battery if one needs extra power away from a wall
> outlet, 5 hours of battery life not withstanding.
>
> External DVD drive. I remember when I had my Powerbook Duo. When
> commuting I never worried about the external drive, but when traveling
> I always carried it. Why? It seemed like there was always software to
> install, or offload to a client or video to watch. So in the bag it
> goes, along with the cable. Didn't really save much space. And then
> there is the external connector--a possible failure point...unless it
> is magsafe too.
>
> A single USB port, and no firewire. This limits the disks and
> peripherals you can connect to, and will inspire a plethora of USB
> hubs meant for the MBA. Which will go into the bag. Again, space saving?
>
> The RAM disk version is $3k. I'm not sure you're gonna save a lot of
> weight because of the extra stuff you'll have to carry around (Is the
> AC adapter as sleek?) and purchase. The Duo failed because it while it
> was beautiful and cool as hell, it underperformed as  laptop and was
> limited as a desktop.
>
> I can't see anyone who is in a creative field purchasing this unless
> it is a luxury. I can't see this being a primary machine and at
> $2k-3k, it is a very expensive peripheral. I see this as targeted
> toward executives who want a sexy meeting accessory, or someone who
> just uses her MBA to blog a little, and surf a lot, or a writer.
>
> It is a beautiful machine but it smells like the Cube. It too was a
> beautiful, limited machine, a feat of engineering. But with the lack
> of expandability and it's cost, people could not justify it. It died,
> as did the 10th anniversary mac, the other "executive" mac. It's
> really funny but Apple from time to time comes out with these products
> that are meant to show off their engineering prowess, but don't really
> address that sweet spot intersection between cost, utility and
> aesthetics. Each time they do, the product usually fails, but serves
> to inform other products. For example:
>
> Failure: Apple Lisa
> Value: Precursor to the Mac, proved the concept of GUI interfaces and
> the mouse
> Evolution: Mac Plus
>
> Failure: Macintosh Portable
> Value: Introduced the trackball
> Evolution: Powerbook
>
> Failure: Mac 10th anniversary edition
> Value: First example of a vertical computer built around a screen
> Evolution: iMac G5 and later
>
> Failure: Cube
> Value: Compact design, fanless ducting, limited technology, desktop
> eye candy
> Evolution: Mac Mini
>
> Failure: Newton
> Value: PDA, synchronization, touch screen
> Evolution: iPhone
>
> In each case the failed product was sexy and groundbreaking, but
> failed to meet a need. I can't help thinking that is what happened
> with the Air.
>
> From a strategic perspective they targeted the wrong target. Instead
> of out Vaio-ing the Vaio, they should have targeted and out eee'd the
> eeePC. Small, light, Linux capable and cheap. ($400) An excellent
> machine that bridges the gap between smartphone and laptop. Imagine
> the eeePC running OS X with a svelte polycarbonate shell with aluminum
> trim.  I'd jump on it in a second, just to have something with me at
> all times. For $400 it is a no brainer, but for $2k? I'd have a hard
> time justifying it and I think others will too. I'll have to let the
> Air breeze by.
>
> Now of course, I'll be proved completely wrong, and it will be a
> raging success and I'll feel really dumb about this email. But that's
> Karma, and she's a tough old broad. :-)
>
> ---
> Eric Diamond
> F I R S T W A T E R
> strategic design + planning
>
> 847 674 6568 office
> 847 414 6467 mobile
> 847 380 1887 SkypeIn
> ericdiamondmm AIM, Skype
>
>
>
> On Jan 15, 2008, at 12:45 PM, Murli Nagasundaram wrote:
>
> > There's probably going to be at least one person on this list who's
> > got a glimpse of MBA today:
> >
> > http://www.apple.com/macbookair/
> >
> > Any reports on this, particularly the multitouch interface would be
> > appreciated.
> >
> > Another issue -- there are some similarities here to the design
> > parameters for the Tata Nano -- strip the dang thing down to its
> > essence.  MBA, of course, has a more elitist market than the Nano.
> > There's unlikely to be any issues raised regarding the possible
> > downsides of proliferating the Air.  Incidentally, Apple claims that
> > they've gone the extra mile in making the Air eco-friendly (in
> > disposal).
> >
> > Thanks.
> >
> > Murli
> > ________________________________________________________________
> > *Come to IxDA Interaction08 | Savannah*
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