On 26 Jan 2008, at 17:27, Mark Schraad wrote:
[snip]
> Look at the roster of designers at IDEO, Cooper, Razorfish... and so
> many other firms. If you look up their qualifications, you will find
> lots of very qualified people doing great work that do not have a
> formal design education. Lots of good professional designers do NOT
> have deep theory or a craft background. This is not an component that
> is required (but I would agree that it has a huge upside) no matter
> how much we wish it so. And, it can be learned in a good work
> environment. Frankly, I believe that foundation skills are much
> easier to teach in a working environment than user/customer empathy
> and market vision.
[snip]

I've also found teaching in the workplace to be effective. I wonder  
if your working environment resembles the studio system that David  
described?

Cheers,

Adrian


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