Hi Suba: Suggest the "message" will change depending on who you are are pitching to in an organisation.
We use product examples that people understand e.g. Google, talk about why they delight, talk about products they use that delight them, tell stories about where we have applied UX/Usability/UCD on projects, touch on process and then move quickly into understanding their busines. We try and avoid jargon (where possible) and determine if the people we are speaking to are receptive to the UX message in the first place and the ways they are already practicing UX (without even knowing it;) Also see: https://www.usabilityprofessionals.org/upa_conference/program/2008/activity.php?id=9241 rgds, -- Daniel Szuc Principal Usability Consultant www.apogeehk.com T: +852 2581 2166 F: +852 2833 2961 "Usability in Asia" Quoting Suba Periyasami <[EMAIL PROTECTED]>: > What are some of the strategies that you have used to evangelize UX and > usability practices in your company? > > The following are some tips that I think works > > Showing videos of users frustrating experience with the product > > Measuring user experience of the new design and publicizing (using wall > posters or by blogging on the web site) how improved the product is for the > user. > Anything you can add ? > > -Suba Periyasami > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... [EMAIL PROTECTED] > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help > ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
