Putting the YOU in User....

When I'm talking to you, I may as well use that syntax.  If I'm giving 
directions or otherwise informing you, I generally use the convenient, 
casual and accessible "you"..... Fdor example:

   "You just click on the button..."
   "If you're a newbie / If you're experienced"
   "You might want to check this out..."
et cetera

I believe that the informal "you" style makes any web System-Generated 
Information (i.e. Help, Directions/Instructions or Notifications/Alerts) 
*much* more readable.  It's direct.  Its's concise. It's immediate.  There's 
no abstraction.

It even works on Documentation.  Just contextualize by identifying which 
Role you're addressing.  Value-added:  by encouraging you (the documentation 
reader) to put yourself "in the shoes" of several "user roles", we've helped 
everyone to embrace the very essence of UxP.

Y'all have a good time now,
John



> We prefer the terms "person" or "customer" when referring to people who 
> use our software in general, but I'm wondering if anyone has suggestions 
> for referring to them specifically?
>
> For example, let's say you're offering two sets of information to 
> customers, one set each for new and existing users. They could be labeled: 
> "Info for new users" and "Info for existing users." The terms "people" and 
> "customers" don't work here, because they're not new *people* and they 
> could be existing customers, but new to this product.
>
> I've been tossing this around in my head for a while and can't seem to 
> come up with anything that works.
>
> If anyone has suggestions, they'll be greatly appreciated!
>
> Thank you,
> Sylvania
>
> User Experience Designer
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