"Should the persuasive elements of a site design be left to marketers?"
Suggest part of this answer rests with the users of the product. If the product delights and if there is real value they help persuade others to use it. A reasonable proportion of trying services like flickr, twitter, gmail, delicious etc have come through invites and word of mouth. The rest is just the cherry on top :) In fact, expect users are becoming smarter and even less susceptible to marketing. Side note -- We have asked Product Teams if they actually use the product they are working on? AND If they are not using it, why not? (there are often some interesting underlying reasons as to why) rgds, Dan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=31083 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
