I don't know, when I make purchases, I am not thinking about the artificial constructs of corporate culture represented as a Venn diagram.
I think the best comment on "Persuasive Elements" (Robert, are you thinking about wwriting a book?) was the first from Will Evans. And an aside to Jeff Howard's post, I prefer the "Good Cop: Bad Cop" method personally. When I walk into the meeting between the Marketing Requirements Document and the User Requirements Document I whip out the Powerpoint deck that has the figure "$14,000,000 USD saved" in 85pt Helvetica bold. The next slide is the math equation that has the before and after figures of target acquisition times with current interface and proposed interface designs. The customer, and his thousands of internal users, has just saved his organization millions of dollars in lost productivity. The business could care less about my obsession with "Persuasive Elements". Their eyes would roll if explained to them that the UX team consolidated interface taxonomies, as part of a user workflow within a SaAS upgrade process, between the application, the operating system, and the help desk. We just did it as part of the design process.I hope that it translates into increased sales, cause that is what pays my salary. So here are some more things to consider. My apologies for potentially pushing this way off topic. 1) Patron Value Optimization software by SAS. It allows marketing departments to replace HCI, Human Factors, and Anthropology by controlling the entire marketing and design process with system generated tasks that are fully automated. In the context of a Vegas Casino, it a mashup between CMS, CRM, physiognomy analysis, and direct-to-press technology. 2) The design story of the Aeron Chair. http://www.metropolismag.com/cda/story.php?artid=1858 3) The controversy over using Statistics to validate "The Art of Design" (my words) http://www.fastcompany.com/magazine/112/open_next-essay.html . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=31083 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
