I'd take that motivation up a level! User goal: to make a movie about their daughter's 5th birthday and not feel stupid when doing it :) Need: upload and edit movies on computer Technological requirement: lots of RAM, fast and big HD, good graphics card.
Tim On Fri, Sep 19, 2008 at 4:02 AM, John Gibbard <[EMAIL PROTECTED] > wrote: > Ok, so there's a fine line between things like 'needs', > 'features' and so on. Perhaps motivations & needs is better* ... > moving away from the coffee analogy let's try IT: > > Motivation: "I want to edit movies on my computer" > Need: High RAM & good graphics card > > The point is that the Starbucks tool attempts - not entirely though - > to question the user's taste and likes/dislikes as opposed to > requiring the user to flick through facets such as geographical > origin, roast type etc. > > Bryan's Camcorder tool does a similar thing but feels a bit more > 'facety' as it refines the amount of products meeting that > criteria. It still asks 'natural' customer-orientated questions > though. > > Keep the examples coming ... > > John > > > * (I am seriously at pains to avoid another semantic debate, I think > those of us subscribed to the IAI list this week are a little > definition-weary...) > > > . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . > Posted from the new ixda.org > http://www.ixda.org/discuss?post=33112 > > > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... [EMAIL PROTECTED] > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help > -- Kei te kōrero tiki au. Kei te kōrero tiki koe. Ka kōrero tiki tāua. Kōrero ai tiki tāua. ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help