Robert (or others),

What other types of research fit into one or the other?

Contextual Inquiry
Cognitive Walkthroughs
Competitive Analysis
Cultural Analysis

And - when we think about the engagement ladder in social media, there is a
lifecycle of activities that are not user (as in demographic), but certainly
user (as in contributor/collector/spectator) that informs activities - so
activities are not stable over time even for the same or different users in
this case.

On Tue, Oct 7, 2008 at 2:44 PM, Robert Hoekman Jr <[EMAIL PROTECTED]> wrote:

> The main distinctions as I see them ...
>
> 1. UCD = persona descriptions; ACD = activity analysis (focused on users,
> objects, and the activities themselves)
> 2. UCD = research focused on user goals, aimed at a niche audience; ACD =
> focused on how people perform activities, abstracted to a wider audience
> 3. UCD = involves talking to users in (almost?) every case; ACD = designer
> can sometimes/often become a SME on the activity with very little or no
> outside research
> 4. UCD = users are unreliable, unstable, and often unpredictable; ACD =
> activities are relatively stable, by comparison
>
> Activities can't occur without both a user and an object or situation. ACD
> concerns itself with both those elements and how they go together to form a
> cohesive activity. Because of the co-evolutionary nature of people and
> technology, a user's goals/mindset/behavior/etc can (and likely will)
> change
> as a result of the technology, while the activity remains essentially the
> same.
>
> Again, yes, there's a lot of overlap between ACD and UCD, but the
> distinctions are important.
>
> Sadly, I have extremely little time to devote to this thread this month
> (deadlines to meet!), but I'm very interested to see what others come up
> with.
>
> -r-
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-- 
~ will

"Where you innovate, how you innovate,
and what you innovate are design problems"

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