Here are a fewe articles that may help define "social" and metrics for this particular site, audience and business goals.
blogs.forrester.com/marketing/2008/08/b2b-marketers-e.html mashable.com/2008/07/31/measuring-social-media-roi-for-business/ www.web-strategist.com/blog/2008/07/18/forrester-report-best-and-worst-of-social-network-marketing-2008/ www.clickz.com/showPage.html?page=3629296 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=34125 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
