Hi Hitoshi Enjoji, Great appreciate your information, it DOES help a lot. On the web, i find some pages, like http://rion.nu/v5/archive/000920.php, which gives feeling on Keitai in Japaneses everyday life. Are there some place to locate more information like this?
Thanks, Jarod On Wed, Jan 7, 2009 at 9:20 AM, Hitoshi Enjoji <[email protected]> wrote: > Hi Jarod, > > I'm Japanese user experience architect living in Tokyo. My opinion may > be helpful for you. > > In Japan there are lots of original mobile web contents serviced by > mobile network operators such as NTT docomo, Softbank mobile, and au. > These mobile web contents are closed only for respective mobile > operator. Ordinary web browser such as IE and Safari cannot access to > the mobile contents. Only browsers which follow guideline provided by > those mobile network operators can access the contents. iPhone and > some Nokia's phone cannot access these mobile web contents and these > users have to give up using domestic mobile web contents. > > Mobile phone are used in commuter train. Many people enjoy text > messaging till they arrive the destination. In the situation users > have to handle the phone by one hand. I'm not iPhone user so this is > not true, but iPhone requires two hand inputs. I think Japanese more > frequently use text messaging than mere calling. Phones which is not > manipulable by one hand are stressful. > > Related to text messaging, Emoji (http://en.wikipedia.org/wiki/Emoji) > is really important for Japanese text messaging, especially for > teenagers. Mere text sentences are not sufficient to communicate their > feeling. Emoticon sometimes looks techie. Receivers who are not good > at technology do not care about iPhone and Nokia phone cannot use > Emoji, so iPhone users may give blunt impression to message receivers. > > regards, > Hitoshi Enjoji > > > On Tue, Jan 6, 2009 at 10:03 PM, Jarod Tang <[email protected]> wrote: >> Hi Will, >> >> Thanks for the link. >> I subscribe his blog for sometime, which also makes me more confusing. >> >> Jarod >> >> On Tue, Jan 6, 2009 at 8:45 PM, Will Evans <[email protected]> wrote: >>> Interesting development,given that Nokia's design ethnographer, Jan >>> Chipchase, lives in Tokyo: >>> http://www.janchipchase.com/ >>> He presented a few months back at IxDA NYC. >>> >>> ~ will >>> "Where you innovate, how you innovate, >>> and what you innovate are design problems" >>> -------------------------------------------------------------------------------- >>> Will Evans | User Experience Architect >>> tel: +1.617.281.1281 | [email protected] >>> http://blog.semanticfoundry.com >>> aim: semanticwill >>> gtalk: semanticwill >>> twitter: semanticwill >>> -------------------------------------------------------------------------------- >>> >>> >>> On Jan 6, 2009, at 7:38 AM, Jarod Tang wrote: >>> >>> Hi Jerome, >>> >>> Thanks for your information. >>> >>> I study the Japaneses market for some design project reasons. And some >>> interesting information sticks me very much >>> 1. Nokia has a japan mobile rd office for long time, this means that >>> they really know this market, if they dont want to change, maybe >>> because the think the roi (caused by the constant competition ) is not >>> as good as other market, e.g. u.s market, or china (it's extreme >>> successful here) >>> 2. for the first 2 months, iphone sold very well in japan, this seems >>> caused by apple brand and iPod's popular there, but it soon drops very >>> fast from the third month. this is a interesting phenomenon, that >>> Japaneses mobile users are open, but they use the mobile phone much >>> more heavier than other area, if it lacks something, it's really >>> affect their life, and they'll go back to the more fitted solution >>> 3. Japaneses is hard to input, so they firstly introduce Emoji, then >>> it evolute as a cute way to express between close friends, this is not >>> so obvious on other market ( even Chinese market ) >>> 4, Japaneses mobile users seems more flexible than other market, cause >>> they change the keitai by half year base, this is faster than other >>> area >>> 5, they love clean and cute phones, while they claim for features, >>> this is a paradox, which may kill the none japaness mobile designs, >>> >>> More to be found. >>> >>> Regards, >>> Jarod >>> >>> On Mon, Jan 5, 2009 at 11:51 AM, Jerome Ryckborst <[email protected]> wrote: >>> >>> Nokia's low market share in Japan is bound to have compound causes. I wonder >>> >>> whether "unfamiliar" or "indecipherable" icons were one of the reasons Nokia >>> >>> didn't do well in Japan? >>> >>> I remember seeing a research poster at the 2005 UPA conference in >>> >>> Montreal that compared how well research participants in China, North >>> >>> America, and Japan performed at predicting or identifying the functions of >>> >>> over a dozen icons. The icons were from a particular maker of mobile phones >>> >>> but I don't remember which one. Participants in China and USA performed >>> >>> well. Japanese participants were "worse" than those in China and USA. >>> >>> I asked the Japan-based researcher about her findings, and she >>> >>> said lower recognition in Japan may have been because many phones in Japan >>> >>> use different icons from the rest of the world -- I think* she said early >>> >>> Japanese mobile phones used a set of icons unique to Japan. *There were >>> >>> some language barriers. >>> >>> I remember the gap between Japan and the other two countries being >>> >>> about 10%, but remember that this was 3½ years ago. Anyway, that's the power >>> >>> of first experiences and being first to market. Customers may not understand >>> >>> 10% of the designs from late(r) entrants. >>> >>> ------ >>> >>> Jerome Ryckborst, CUA, UPA member | Tel +1.604.689.1253 >>> >>> ------ >>> >>> ________________________________________________________________ >>> >>> Welcome to the Interaction Design Association (IxDA)! >>> >>> To post to this list ....... [email protected] >>> >>> Unsubscribe ................ http://www.ixda.org/unsubscribe >>> >>> List Guidelines ............ http://www.ixda.org/guidelines >>> >>> List Help .................. http://www.ixda.org/help >>> >>> >>> >>> >>> -- >>> http://designforuse.blogspot.com/ >>> ________________________________________________________________ >>> Welcome to the Interaction Design Association (IxDA)! >>> To post to this list ....... [email protected] >>> Unsubscribe ................ http://www.ixda.org/unsubscribe >>> List Guidelines ............ http://www.ixda.org/guidelines >>> List Help .................. http://www.ixda.org/help >>> >>> >> >> >> >> -- >> http://designforuse.blogspot.com/ >> ________________________________________________________________ >> Welcome to the Interaction Design Association (IxDA)! >> To post to this list ....... [email protected] >> Unsubscribe ................ http://www.ixda.org/unsubscribe >> List Guidelines ............ http://www.ixda.org/guidelines >> List Help .................. http://www.ixda.org/help >> > -- http://designforuse.blogspot.com/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
