I agree, completely. Usability testing should be the answer. After all that
is what the hoopla is all about, right?
What would you do in this situation:

You work for a company and you are doing usability testing. You are
providing your research subjects with prototypes from 2 outside vendors. The
research subjects clearly prefer using prototype B. After you make your
observations from behind the curtain and you reconvene with the facilitator
you find your findings are different. For some reason they observed
them preferring prototype B. Than what? Robot observers?

I've experienced this and think it might be due to a bias with vendors the
company liked working with.

It made me think the research defeated the entire purpose of observing the
gene pool sample.

On Tue, Jan 13, 2009 at 10:22 AM, Jared Spool <[email protected]> wrote:

>
> On Jan 13, 2009, at 1:19 PM, Kordian Piotr Klecha wrote:
>
>  As for now we have opinion vs opinion, so I am looking for stronger
>> arguments.
>>
>
> I highly recommend usability testing. Great way to resolve these opinion
> wars.
>
> Jared
>
> Jared M. Spool
> User Interface Engineering
> 510 Turnpike St., Suite 102, North Andover, MA 01845
> e: [email protected] p: +1 978 327 5561
> http://uie.com  Blog: http://uie.com/brainsparks  Twitter: jmspool
> UIE Web App Summit, 4/19-4/22: http://webappsummit.com
>
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