To ensure every one of your product pages are indexed, you'll want to
create a sitemap.xml page for both Google and Yahoo.  Basically, it's
an XML version of a text site map, created by manually crawling your
own site.  You might need to create that text index page yourself
first (you could do so by setting up your search engine, then have it
return every item in the db).

The sitemap.xml format is very tricky and a pain to put together.  We
use a free app called gsitecrawler (google that and you can grab it).

If you have a thorough, current site map stored on your server, and
your pages each have good keyword meta data, you should theoretically
get the same SEO benefit as if you had a category index page.

Regarding the searchers vs browsers question:  The one thing a
browsable taxonomy does, that a search engine cannot do, is tell the
first-time visitor which products you have.  If people don't know
what you sell, they won't waste time running dozens of searches to
find out.  Probably better to at least have your own broad categories
to at least hint at the breadth of your inventory (manufacturers,
cost, indoor/outdoor, etc).

Good luck =]


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=38306


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