Think of these lists as just one view of the content you have and the
surrounding activity.
By slicing, curating and tuning the lists and damping them you can turn one
list ("Popular") into many, many lists based on:
- activity: e-mailed, commented, view length, tagging
- user segmentation: people who read … also read, group x likes this
- content types: video, slideshows, photos, articles, etc
Adding a bit of gravity or aging ("damping") helps too. Make sure time
segmentations are rolling – show the last 30 days', not the last calendar
month, and give some advantages to newcomers, too.
"All time favorites" and "Rising stars" (using better names, of course) are
great examples of such lists.
Of course, you should scale your lists to according to how much content you
have. If your archive goes back 150 years, a curated "This week in 1859"
list will work great. If your archive contains a wide array of topics, you
can create many such views, but it's probably best to start small and go
from there.
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