Sounds like less of a technical issue, and more of a respect issue.
You could be a clown transitioning to ringmaster; you could experience the same thing. Read an I/O Psychology book for understanding motivations and finding possible solutions.

On Apr 30, 2009, at 12:49 PM, Elle wrote:

Hi,

I'm in a transition stage, moving from developer to business systems
analyst.  In this new role, I'm trying to incorporate some usability
guidelines and improve user interaction.  I get quite a bit of push
back from the developer team members.

They claim certain things cannot be done.  However, being a
developer, I know some things can be done.  There was even a point,
since I still have access to the environment that I wrote some code
to prove it.  I cannot go on doing that for the rest of my career.
But, I would hate to give up the fight, and allow good interaction
design to take a backseat to quick, dirty, & cheap development.

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