I'm surprised that this post did not talk about the fairly random
sound 'cues' the new machines offer: the constant insistent "bing"
sound that does not stop immediately when the user responds
correctly. I find that really unsettling. Is the machine yelling at
me? At itself?
Plus, if you happen to visiting a teller within earshot of the ATMs,
the clamor is amazing. Talk about a bad experience. What *were* they
thinking?
On Jul 15, 2009, at 8:28 AM, David Rondeau wrote:
I recently ran across another good example of interaction design that
affects people who don't even own a computer or use one at work.
Traci Lepore wrote about the problems with Bank of America's new ATM
machines on her blog at
http://traciuxd.wordpress.com/2009/07/14/why-does-it-take-me-twice-as-long-at-the-new-atms-boa/
It's another good example of the disconnect between the actual
end-user and the maker of the product. The effects of free market
capitalism may be negated (because the end-user doesn't buy the
product, but must still use it), but I suspect the problem is still
going to negatively affect Bank of America's brand perception.
-dave
David B. Rondeau
Design Chair
InContext Design ( http://www.incontextdesign.com )
http://twitter.com/dbrondeau
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Posted from the new ixda.org
http://www.ixda.org/discuss?post=43446
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Joan Vermette
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