On 12/14/14, 1:51 PM, Chris Tromley via EV wrote:
On Sun, Dec 14, 2014 at 11:12 AM, Mark Abramowitz <[email protected]>
wrote:
On Dec 14, 2014, at 6:24 AM, Chris Tromley via EV <[email protected]>
wrote:
Honda in
particular sees itself as an engine company. EVs are seen as a threat to
the status quo.
Where can I find that information?
I've never seen it addressed directly as a main topic of discussion, but
throughout my decades of following the auto industry it has been referenced
countless times
from a broad variety of sources
. From http://en.wikipedia.org/wiki/Honda, comes this typical remark:
"
Honda, despite being known as an engine company,
..." And this:
"
Honda has been the
...
world's largest manufacturer of internal combustion engines
<http://en.wikipedia.org/wiki/Internal_combustion_engine> measured by
volume, producing more than 14 million internal combustion engines each
year.
"
From *The Causes of Structural Unemployment...* by Thomas Janoski, while
discussing Toyota he adds this casual aside:
"... the company strategy is long-term and focused on automobiles (unlike
Honda, which sees itself as an engine company doing automobiles, lawn
mowers, jet engines and other products)."
From
http://www.torquenews.com/1083/2014-honda-accord-plug-hybrid-and-2014-2014-fit-ev-help-us-see-where-electric-car-market-going
comes this toss-off: "
Honda always prided itself as being a motor company.
"
From *Honda: an American Success Story...* by Robert Shook, "
Honda is neither an automobile nor a motorcycle company, but an engine
company
."
From an article in the *Reading Eagle* newspaper on Honda's 50th
anniverwsary, "Yet Honda has always considered itself first and foremost as
an engine company."
These were just from a single Google search. I could go on ad nauseum, but
you get the idea.
Chris
Interesting. Yet they are also very involved with standards for
electric vehicles and plug-in hybrids. I see them all the time in our
groups that deal with EV charging. I suspect they are trying to branch out.
Cheers, Peter
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