> bob_brigante wrote: > > I haven't quite figured this out -- are they saying > you have to sell $50K a month of AV products? > If so, only a few big city placements will do this well, I think.
this could work, if MAPI products became popular ... but only if there is a -very strong- and -constant- TV advertising campaign that actually *inspires* the average consumer. (like Apple iPod ads, for example.) > The winning point of the program is that every participating shop > will be provided about $50,000 worth of Maharishi Ayurveda products > (retail cost) every month and in addition about $10,000 will be spent > per shop in national and state-wide publicity, my guess is, this is by far not a big enough advertising budget for the kind of sucess they are dreaming of.
