I agree with you, Patrick, it really is remarkable that Maharishi was able to direct so many people into doing meditation, and on a twice daily basis, to boot. But I think that it was just the right message and medium for the time and for the people who were, for some reason, primed for both.
To whatever degree Maharishi's initial mission trajectory may have wavered in the latter part of his life (if it did at all), he came from an authentic and sincere background. ** --- In FairfieldLife@yahoogroups.com, "Patrick Gillam" <jpgil...@...> wrote: > > --- In FairfieldLife@yahoogroups.com, "dhamiltony2k5" wrote: > > > Give this to a real business school as a mass market project: > > Health food stores typically have alternative > newspapers that list alternative and complementary > health care services. I used to look at these lists > regularly. I was looking to see what was being > offered by way of meditation instruction. Nothing > ever was. Nobody ever offered to teach people how > to meditate. I got the impression nobody cared to > learn meditation. Which makes Maharishi's achievement > that much more remarkable, I guess. > > > > > Interesting market positioning. Now comes, > > > > Marketing the alternative Transcendental Meditation. > > > > Give this to a real business school as a mass market project: > > > > Craft promotions to segments. The Saks 5th Ave package. > > Bloomingdales, Eddie Bauer, LLBean, From health and beauty to > > exploring the inner silence of nature. The Chicken Soup book version. > > The Walmart store packaged version. Bikers stop for meditation. > > The John Deere lawn tractor and meditation package. Hot Rods and > > meditation. Weavers and nitters meditate with the alternative to relieve > > eye-strain. Cut the national budget with The free meditation incentive > > package as parts of the stimulus or healthcare, or veterans service benefit > > plans. > > Of course, the TMorg already tried the high end Horchow version. > > Broaden it out now. > > Alternative Transcendental Meditation: > > A useful meditation for anyone, a packaging for everyone. >
