I am always glad to collect ideas for how things can be improved, but
this isn't the point of this email thread.  The goal here is to
collect ideas around branding and how we want to be betrayed to our
target audience.  This is a complex thing to really identify and
articulate.   Please help us articulate how we want to be branded, the
rest will follow.

Thanks,
--Ken


e.  This also includes a discussion of what we like
about Foresight, and what we don't, or needs to be improved to get us
to our goal.

Please add your thoughts to the wiki page.  If the page does get
off-topic, I will start a parking lot section, and move ideas there as
well if they don't pertain to the discussion.

Please share your thoughts, everyone is welcome!  Especially for those
of us who use and develop Foresight every day, I want to make sure we
have a wide range of ideas, to avoid the forest for the trees
syndrome.

On Mon, Jul 28, 2008 at 6:52 PM, James Laver <[EMAIL PROTECTED]> wrote:
> On 28/7/08 20:07, "Cory K." <[EMAIL PROTECTED]> wrote:
>> Would it be safe to say "switchers" are 3 groups of people?
>>
>>     * teens->30's
>>     * 30's->50's
>>     * 50's on?
>>
>> These sets of people can be very different and isn't black and white.
>> There are gray areas. But this is what happens when you're trying to
>> cater to such a broad category of people. Ultimately, it might need to
>> be narrowed to exclude some people.
>>
>> -Cory K.
>
>
> I roughly agree with your categorisation. With that, I have some notes to
> add.
>
> The first and second groups are likely to be switching of their own accord,
> whereas the latter is likely (to take the case of ken's mother), be switched
> by a relative who will have to support their computer.
>
> The latter case is perhaps a more appropriate candidate for a mac mini, but
> lets gloss over that.
>
> Let's say switchers want it to work like windows. Assuming we're not trying
> to do a Linspire (gosh, can't we just call it Lindows like it was before?)
> and actually replicate windows in linux, let's say these are the important
> things:
>
> It must be really easy to use:
> - To setup - okay, this is quite easy, we have a 'zap everything' option. In
> the third case, the relative will be doing it anyway. Check.
> - To login - Check.
> - To launch an application - The difference is that the gnome foot is a
> different icon and is at the top of the screen. Perhaps we should move the
> default to the bottom and have only one bar like people are used to. No,
> don't quote off the gnome lists at me, I'm aware I'm inducing hatred. Apart
> from that it's quite easy. - FIXME?
> - To browse the web - Can we have an icon called 'Internet' on the desktop.
> Not 'firefox', not 'epiphany', 'Internet'. FIXME.
>  - To setup adsl -  Automatic. Check.
> -To email - I don't rate evolution at all. I've had serious troubles trying
> to persuade it not to be unusable with IMAP. It's always been the second
> most frequent thing I have to kill (the first being firefox - it seems to be
> quite unstable beyond 40 tabs) - FIXME
>  - To setup an email account - No more convoluted than Outlook Express I
> suppose, but evolution is quite convoluted. - FIXME?
>  - To launch the client. Let's have an 'Email' icon on the desktop. FIXME
> - Install software - Packagekit sucks. Lets be honest. Advanced users can be
> fine with conary but they aren't the target audience. Fix packagekit or find
> a replacement. FIXME
> - Update the system - See packagekit rant. FIXME
> - Produce documents/spreadsheets etc. - Openoffice.org isn't all that bad.
> Check.
>
> Here are differences perhaps we should concentrate on:
>
> - Different artwork can be confusing. Tango icons go some way to alleviate
> this, but the Gnome Foot is not exactly intuitive. FIXME?
> - Installing software is just not remotely the windows model. We need to
> find a way to make packagekit more obvious to the user but not irritate the
> hell out of them. This should also be disable-able because some of us aren't
> new converts and find such things annoying. An interesting thing to think
> about is that the over-50s probably don't want to be installing software
> anyway, and the youngins probably want software available for windows. I
> suggest we take an approach of software solving problems. I'll flesh this
> out below. FIXME
>
> Here are other things we need to consider for other environments:
> - Interoperability in the office:
>  - MS Office - Largely fine. Nothing we can otherwise do. Check.
>  - Windows networking. Ridiculously complex. What can we do? FIXME.
>  - Working with company email:
>    - POP/IMAP/SMTP - Fine. Check.
>    - Exchange - Largely fine. Check.
>    - Domino/Notes - Completely doesn't work. What can we do? FIXME.
>  - Custom applications. Can't do a lot about these. There are certain
> exceptions like visio doesn't do too badly with dia etc., but on the whole
> there's nothing we can do about it other than package adequate work-withs.
> Sorta-Fixme.
>
>
> Software solving problems:
> - I need to produce a picture - GIMP. Okay, it's installed, fine.
> - I need to stave off boredom - <list of games>. Okay, installing, fine.
> - I need to produce a UML diagram - Dia. Okay, installing, fine.
> Etc.
>
> This is a fundamentally different workflow from the default. It's worth
> considering, however.
>
> Let me know what you think.
> --James
>
>
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>



-- 
Ken VanDine
http://ken.vandine.org
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