Because it works for Apple.

Art Campbell
 ? ? ? ? ? ? ? art.campbell at gmail.com
? "... In my opinion, there's nothing in this world beats a '52
Vincent and a redheaded girl." -- Richard Thompson
? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? No disclaimers apply.
? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?? DoD 358



On Thu, Oct 28, 2010 at 4:59 PM, Layton, Debbie <Debbie.Layton at xerox.com> 
wrote:
> How quaint. Roman Numerals for a software release. Will the
> documentation be created using Old English Text? I'm very curious why
> Marketing chose to do that.
>
> Debbie Layton
> Technical Writer
> Customer Publications
> 503.582.6822
> debbie.layton at xerox.com
>
> -----Original Message-----
> From: framers-bounces at lists.frameusers.com
> [mailto:framers-bounces at lists.frameusers.com] On Behalf Of Dov Isaacs
> Sent: Thursday, October 28, 2010 12:24 PM
> To: framers at lists.frameusers.com
> Subject: RE: [OT] Adobe's pricing policy
>
> Acrobat X is not shipping yet nor has Adobe committed to a November 1
> ship date.
>
> It is pronounced "Acrobat Ten" - as usual, it's a marketing "thing" ...
>
> ? ? ? ?- Dov
>
>> -----Original Message-----
>> From: framers-bounces at lists.frameusers.com
> [mailto:framers-bounces at lists.frameusers.com] On Behalf Of
>> Syed Zaeem Hosain (Syed.Hosain at aeris.net)
>> Sent: Thursday, October 28, 2010 12:08 PM
>> To: Mike Wickham; framers at lists.frameusers.com
>> Subject: RE: [OT] Adobe's pricing policy
>>
>> > > But why bother with 9? X is shipping...
>>
>> > Say what? When? And are they really going to call it X instead of
> 10?
>>
>> > Mike Wickham
>>
>> I got my e-mail from Adobe about this sometime last week as I recall.
> I believe the shipping date is
>> Nov 1, but forget where I saw that.
>>
>> And, I have no idea why it is "X" instead of "10". :)
>>
>> My only [usual] gripe is with the upgrade pricing (like all Adobe
> upgrades!). It is $199 regardless of
>> whether you have Acrobat 9 Pro *or* Acrobat 9 Pro Extended to go to
> Acrobat X Pro (there is only one X
>> Pro version - nothing called X Pro Extended as far as I can know).
>>
>> IMHO, the price for going from 9 Pro Extended to X Pro should be lower
> - since we already paid a
>> premium for that 9 Pro Extended version!
>>
>> Z
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