Hi Bryan, is no denying that most mainstream games retail for $45 to $50. However, there are probably a few extra factors we might want to take into consideration from a strictly business point of view.
First, how much spending capital does your target market have? Most of the VI in the United States and in other countries are unemployed and and are on some form of disability like SSI or SSDI. Since the majority of the target market is on Social Security that means they have a fixed income, and can't work over time etc to increase there spending capital. For the average VI customer on Social Security $50.00 is alot of money and the cost could seriously effect sales of the product. This is very different from a teenager who maybe works at an after school job like McDonald's, Burger King, etc to make some extra cash for vidio games, save a little cash for college, or a cell phone bill. They can usually work extra hours to get abit more money, and they certainly don't have to worry about the day to day basics like rent, electric, etc as chances are good that their parents actually provide those things. So they have that $50 now and then for the latest XBox or Play Station release. Where your VI customer might have to put that money foward towards electric, cell phone bill, internet, television, rent, trash pickup, etc. Second, there is the issue of what the target market is actually willing to spend on a product. This is where quality and replay value factors into the buying decision. If a customer doesn't believe the product is worth the price you put on that product they aren't going to pay for it. Sad to say that's the harsh reality of the matter. For example, let's think about the Bavisoft games. I don't have a problem with the quality of the sounds etc in their games, but as plenty of people said they have very little to no replay value at all. So as a potential customer I have no desire to buy those games, and especially for the price Bavisoft thinks they are worth. Given the fact there are better games out there for less like Shades of Doom, Q9, whatever I would not personally pay more than $20 each. So even though the developer may think the games are worth their sale price I personally might not, and as a result my opinion of the game will count for or against my next purchase. If it is too high the developer will have one less sale from me. Cheers! On 12/30/10, Bryan Peterson <[email protected]> wrote: > We'll just have to agree to disagree. Besides, fifty bucks is about what you > can expect to pay for a lot of mainstream games anymore, and those aren't > even truly accessible. > We are the Knights who saaaaay...Ni! --- Gamers mailing list __ [email protected] If you want to leave the list, send E-mail to [email protected]. You can make changes or update your subscription via the web, at http://audyssey.org/mailman/listinfo/gamers_audyssey.org. All messages are archived and can be searched and read at http://www.mail-archive.com/[email protected]. If you have any questions or concerns regarding the management of the list, please send E-mail to [email protected].
