Hi, > On 17. May 2018, at 13:25, [email protected] wrote: > > Hello, > > seeing the logo, this network forming the silouette of a gnu, sparked > excitement in me. > This is an improvement to the current logo. And it motivated me to > play a little bit around with its relationship to added writing. Here's the > result: > https://abload.de/img/gnunetlogo-sketchesk5u5g.png > > My initial impulse to start this was, that I didn't like how the writing was > designed in relationship to the logo: The serifs made the writing appear so > antiquated. And that's exactly not what the project needs. The project needs > refreshment. A timeless, modern, slick look, a look mirroring what the GNUnet > is: Hot shit. Additionally it was inappropriate: Serifs have a function. They > make it easier to read huge masses of text. That's why books, especially > romans, are using typos with serifs. > But what we have here is not a book. It's an image with maybe 1 word under > it. So, no need for applying this function. > Additionally, when the logo is very small, the serifs of the writing below > the logo are just unnecessary shape vanishing or blurring in the eye of the > beholder. > Second point: A big competition for attention arises between the logo and > the writing. > The gnu silouette form of the logo and the horizontal form of the writing are > next to each other like 2 foreign objects. They have nothing to do with each > other. They do nothing with each other. They are ignoring each other. > Additionally, the difference between the white and the colors of the logo > including the black background made the writing so loud. > > Well, and with this starting point, I've made a 1st variation: > Simply changing typo: Switching over to using typo's variation without serifs > - GNU FreeFont, which is licensed with GPLv3orlater by itself - > https://www.gnu.org/software/freefont/index.html . This aspect has it's > charme, it additionally mirrors the spirit of the GNUnet. And I kind of liked > the outcome. It improved some of the mentioned aspects. But not all. It was > still loud. > > So I've made variations 2 and 3, both aiming at dimming the writing down, > harmonizing image and writing more. It was kind of nice. Both prefereable to > variation 1, if you ask me, but I quickly went over to something I was more > excited about: Doing a variation 4, a variation based on 2 intuitive sketches > I've made right away after reading this thread: Transforming the horizontal > form of the writing into a T-form, which is like the space form of the gnu > silouette form of the logo, and putting the writing into the logo. > The charme of it was that it mirrors the image in its double meaning and > additionally is efficient by saving a letter without losing completeness. > It was surprising to me, that the outcome was a typical example of 'nice in > the head, but not so nice in real life'. The T-space in the logo is > relatively small, so you have to scale down the size of the writing. And that > to a degree making the outcome too small and puzzle like for practice. > > This complete outcome up to this point lead me to variation 5, which is my > final logo recommendation: Just use the image, and that's it. Let it speak > for itself, because it can. Leave the writing under it away. > Not only is that the best solution to the mentioned points, it's also > something which can be pulled thanks to 2 things: Firstly, how > self-explanatory the logo as such is, and secondly, the environment in which > the logo is faced in general. > The name of the GNUnet project consists of 2 parts: GNU and net. > Both motives are perfectly blended in the logo. You have a network, and this > forms the silouette of a gnu. You don't need prior knowledge to understand > it. You don't need to speak a certain language to understand it. It's > acultural, it's self-explanatory.
I think that is something I said before about the old logo as well. So I agree ;) Still a modern font type for GNUnet might make sense as it can be used for all the text on the webpage. A carefully selected free font should do. Can you provide high res versions of the logo? I really like it. > And it shows what the project does: Networking. But you do need prior > knowledge to get what that gnu is all about. But the same applies to the > writing 'GNUnet': You can have it written down letter by letter, but if > people don't know that GNU stands for the free software movement and what's > that all about, then they don't understand the writing, either. So, no point > of difference regarding this aspect between image and writing. > In addition to that, in what context, in what environment, the logo appears > most of the time? We look at a screen, seeing it in logical connection and > close to something, which contains the writing 'GNU'. Maybe it's the URL in > the address bar, or the hashtag of a social media message, or a keyword > within a text the GNUnet website or gnu.org. > > Feedback regarding the website: > The website has to get more to the point, and the design has to support that > by how it divides spaces and shapes them with colors, images, and writings. > If you want to place 5 bullet points, you better take the whole white space, > and devide it into 5 parts, each designed differently custom made, individual > and tasty just for that one bullet point they are supposed to introduce. > Additionally, you want to keep up interest of the audience through the whole > site, instead of welcoming them with a structure, saying that 67% of the > website is not of interest for them and that they're better off with focusing > their attention to this one third, which is targeted specifically to them. > The content, the bullet points, have to be in the center of attention, not a > meta structure sorting the audience into 3 different groups. > Of course, certain aspects of the GNUnet are more attractive to a certain > group than others, but there are ways to generalize those points to such a > degree, that they're also better accessible to other groups. At least to such > a degree that they understand the value of those points. > A very good reference for all of this is this website: > https://www.zeronet.io/en > The only problem with that is that it's kind of like a visiting card. > Another reference, which is good, is this website: https://freifunk.net/en/ > Additionally, what the second website makes better than the first reference, > is that it's not just a visiting card. It strongly interacts with the > audience. It gives impulse to click on videos, zoom into maps dynamically > displaying what's going on in the free wireless network that this project > Freifunk is all about. Agreed. I am not sure, but isn't there a redesign in the works? Who does it? And is there progress or is it done behind closed doors? (Just asking) > > One last word to the topic 'website text': > 'ethical internet' ? Good intentions, but too vague. At the bottom GNUnet has > 2 values: > empathy and emancipation - it embodies empathy to help other people, and it > embodies emancipation by facilitating freedom/liberty, it embodies > emancipation to help other people living their lives in freedom. If values > are put into the center of attention, the best thing one can do to be > understood and help the values as such is naming them explicitely and > concretely. > I think it's a very good idea to mention the values of the GNUnet, because it > helps people without technical understanding to understand what drives the > GNUnet. I am not entirely sold on the values thing in general but I would be open to discuss this. I am particularly afraid that ill defined values or "virtues" will attract all kinds of indoctrinated bigots. We should primarily offer a tool built on principles, not a biased or political worldview (although I know particularly CG might disagree). I am actually not sure if GNUnet has a clear value definition. Btw I can highly recommend this if somebody is interested in the values topic: https://www.youtube.com/watch?v=9QMGAtxUlAc > But then at least additionally some technical key features, bullet points, > should be dropped: Things like 'distributed', 'anonymous P2P', 'Filesharing', > 'creating a anonymous and distributed replacement for the old insecure > Internet' - it's just something early adopters expect to be faced with, are > looking for, and get very attentive and attracted to. > It's okay, if these drops are pretty bold and ambitious, because they make > clear what the project strives for to be or become, and that attracts people > who want the same, building up momentum into the desired direction of the > project. Agreed. Nice post. > > > Greetings, > Bastian Schmidt > > > Le ven. 26 janv. 2018 à 1:07, amirouche <address@hidden> a écrit : > > Héllo, > > > I got into creating a new logo for gnunet and work on the new gnunet > website. > > > I did not study a lot the current website and based the mockup on what is > in > > the www.git repository @ https://gnunet.org/git/www.git/ > > My first impression is that the learning curve is rather steep, because > it's start in the first paragraph with various acronyms that I don't know > myself. > > > The introduction goes into deteails of what and how Internet is broken. > Starting up with the Internet is broken is not very positive and most likely > > people coming to the website already know that. > > We should first deliver a short explanation of the guiding principles of > the gnunet stack (or framework?). I think about: ethical, energy efficient, > secure > > and anonymous. Maybe that must be the headline. Maybe: > > ethical Internet > > is enough. > > Let's be creative, the current headline seems like a buzz word bingo > parade: > > Decentralized, Secure, Privacy-preserving, Distributed Application > Framework > > > ipfs use the following: > > IPFS is the distributed web. > > That is a bit strong and surf on the _web_ frenzy. A misleading statement. > > Serving static files over the network is an old trick. > > I think we should focus on delivring a short explanation for three kinds of > > potentially interested users. > > - end users: What are gnunet-based applications? What are the advantages > of using gnunet compared to other approaches in particular the blockchain, > ipfs and bittorrent (e.g. gnunet offers the possibility to stay anonymous > which avoids the need to use vpn (which is not really anonymous) and that > > gnunet offers better performance than tor (which has known issues)). > > AFAIK this section will be empty without gnunet-gtk and gnu taler. > > - developpers: What are the advantages of using gnunet? What are the > distinctive features of gnunet? What are the available bindings? What is > their status? Explain in layman terms that most the regular network stack is > replaced > > by a secure version. Explai from top to bottom (I think it's easier > > to understand but I am just a webdev) what are the different services. > > > - researcher: explain that gnunet is based on several research papers and > > that it was published in various places, link to the bibliography. > > How someone should cite gnunet if they use it in their work? bibtex? > > I replaced the term 'stack' with 'framework' in the headline, is it ok? > > > logos and mockup at https://imgur.com/a/ZOjNU > > I attached the svg source. > > WDYT? > > > > _______________________________________________ > GNUnet-developers mailing list > [email protected] > https://lists.gnu.org/mailman/listinfo/gnunet-developers
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