Thanks Michael, Is it complicated to transform a standard gadget into an ad gadget?
Could you please explain a bit how the viral marketing works for a customer? Best wishes, Alexandre On Fri, Apr 24, 2009 at 5:23 PM, Michael <[email protected]> wrote: > > Hi Alexandre, > > Some people are doing this but it's not a way to get rich quick, and > there's work involved. > > The click through rates for AdSense ads embedded in the home view of a > gadget are usually very low and the eCPM is even lower. Also, some > people will refuse to even consider using a gadget if it contains any > AdSense ads at all and many more simply ignore them. > > AdSense ads pay well when they match up with content that is of > genuine interest to the visitor. > > Indirect methods much work better. For example, imagine a gadget that > calculates electrical resistance linking to a well written tutorial > about calculating resistance and other electrical engineering topics. > Ads in that tutorial would likely be about measurement instruments or > engineering software and would be of genuine interest to the visitor. > The CTR and eCPM in that case would be much better than what you might > get from a "Free Ringtones!!" text ad just beneath the resistance > calculator in the gadget. > > Another growing market is for OpenSocial gadgets. Webmasters who are > trying to create communities and make their sites "stickier" will > often pay for custom gadgets that are more suited to their purposes > than the gadgets that are available for free. > > Also a number of very large companies have used gadgets for ads and > viral marketing. You can see some examples of these at http://echo3.net/ > > Echo3 Online Services is a group of contractors who among other > things, create gadgets for clients who don't have the time or > expertise to do it themselves. [Disclaimer: it is my company =)] > > Hope something in all that helps and good luck with your efforts. > > On Apr 24, 6:47 am, agomes <[email protected]> wrote: >> Hi all, >> >> I developed a couple of gadgets with a niche target audience. >> Before I dedicate myself fulltime to this technology can you guys >> share some experience about if this is a viable way to make a living? >> >> Is it possible to leverage ad sense in the gadget and if so how >> profitable can it be? >> >> Thanks for your ideas, >> Alexandre > > > --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "iGoogle Developer Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/Google-Gadgets-API?hl=en -~----------~----~----~----~------~----~------~--~---
