Larry Wall wrote on 2002-12-08 03:04 UTC:
> Most people don't give a rip about history, but they do care about
> sounding cool.

"Universal Multiple-Octet Coded Character Set Architecture: Basic
Multilingual Plane and Supplementary Planes (UMOCCSA-BPM/SP)" ... sorry,
but that sounds to me as cool as superfluid helium 3.

Still, that's nothing as a brand name compared to "Jeu universel de
caract�res cod�s sur plusieurs octets (JUC)", especially when
abbreviated.

See also Ethernet versus CDMA/CD 10BASE-5 or WiFi versus IEEE 802.11b.
Some standards organizations show a talent for making their products
unpalatable to the market terms of naming and pricing that really ought
to catch the attention of conspiracy theorists.

Markus

-- 
Markus G. Kuhn, Computer Laboratory, University of Cambridge, UK
Email: mkuhn at acm.org,  WWW: <http://www.cl.cam.ac.uk/~mgk25/>

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