It is the realization that customers buy more feelings than value that
we don't learn in school but through experience. IN my long ago days,
customers only paid more if the software had a snazzy  foreground and
with nice colours, not easy to do with Clipper !!

 

It didn't matter if you told them that you had added in a module that
could use statistical algorithm to solve a day to day report that took
them 6 days base don data from an excel spreadsheet compiled into
database and into a report in their software.

 

That was the initial success of M$oft and is the success of some telecom
companies - make them feel good, and the rest is history.

 

 

 

warmest regards

 

 

Shem Nnaggenda Kanabi-Nsubuga

 "Whoever is first in the field and awaits the coming of the enemy will
be fresh for the fight. Whoever is second in the field and has to hasten
to battle will arrive exhausted"

________________________________________________________________________
___

________________________________

From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf
Of Wire James
Sent: Tuesday, November 11, 2008 11:03 AM
To: Linux Users Group Uganda
Subject: Re: [LUG] Desktop Linux - Will it ever stick?

 

On Mon, 2008-11-10 at 17:27 +0300, Patons wrote:




If the Linux cool factor and marketing don't change, Linux will be
forever relegated to the data center and some enterprise desktops.
Regrettably, Mr. Asay concluded, the developers responsible for Linux
aren't the right people to market the advantages of Linux. 


Very truthful statement above. I do concur 100%.

BTW I am the owner of an IPOD and you should see how cool it makes me
feel whenever am listening to audio material or watching movies on it. I
just feel NICE.
When you call Kiggs on his line that uses the Iphone, the way he talks
to you is so much more sexy and cool than when he is using his other
Nokia based line.  

And who said customers don't buy feelings? They do.

Wire




-------------
Details --> http://www.macobserver.com/article/2008/08/11.6.shtml



-- 
Patrick Patons Ocira

you can predict that some actions will be calculated to be unpredictable

_______________________________________________________
Copyright (c) 2008 OCIRA.net - Creative Applications. All Rights
Reserved.

tel: +256 704 008818 | Kampala, Uganda

------------------------------------------------------------------------
------------------------------------------------------------
>
> A word on Mac marketing wiz, most mac users have no idea that they are
using
> a UNIX based OS. I think that it is really funny.
>
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