On 25.03.08, [EMAIL PROTECTED] wrote:

> About the logo, her reaction to the current logo were along the following 
> lines (I have to translate):

> * toys, playground, childish

For me, this are co-notations of

  * funny

which in my view conveys a basic aspect of LyX

 + It is fun to use:
   
   LyX makes it an easy and light experience to typeset with LaTeX

> * unstructured
> * many different elements and colours => unclear

This is indeed a point which might scare off first-time users (if they
assess a software via its logo). 

> * home made

Well, LyX is home-made: produced by enthusiasts in their spare time with
all the love and diligence of true amateurs (in the sense of crafted
people working out of creative impulse without the need to do this work
for earning a living).

If we could convey this to the users, we might even get less of "your
product sucks because it does not ..." postings to this list!

> She suggests we should think about what kind of words the logo should  
> inspire, and also think about who the "customers" are. I guess this would 
> be words and concepts such as:

> * WYSIWYM
> * Strutured/semantic document creation

  * (user) friendly LaTeX front-end

> * Academic/scientific users


> She also asked me about what's unique with LyX, and suggests this should  
> be somehow represented in the logotype.

LyX lovers and daily users will connect all this with the platypus, 
smile when they find it in their menus or taskbar and have no difficulty
in making the mental connection from a bird-like mammal to a LaTeX based
document processing GUI.

However, a new user might gain from a more self-explanatory icon.

Günter


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