On Dec 22, 2009, at 20:05:32, John Fox wrote:

> I received an interesting email from MacFormat magazine with a request to 
> place an unrestricted copy of 1.x of MemoryMiner to be distributed with their 
> magazine along with a demo of 2.0 and some advertorial.
> 
> Now that 2.0 is out, I hadn't really thought of selling 1.x anymore other 
> than to offer it a 1/2 price to the fairly small number of Tiger users 
> (version 2.0 requires at least Leopard).
> 
> Does anyone have any experience with this?


Yes, I've done this.  In my case, rather than giving them an unrestricted build 
of the old version, I provided a page where people could fill in a form and get 
a free copy.  The page also told them about what version 2 has to offer, with a 
link to buy the upgrade, or get a discount on the new version:

<http://www.dejal.com/license/freebie/?special=macformat08>

(Feel free to grab a copy if you like!)

It was a reasonable marketing idea, which did generate a number of upgrade 
sales.  And publicity is always welcome.

-- 

David Sinclair, Dejal Systems, LLC - [email protected]
Dejal blog - http://www.dejal.com/blog/
Cocoa code - http://www.dejal.com/developer/
Twitter - http://twitter.com/dejal/






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