On Mon, 2017-11-13 at 09:58 -0800, Steve Atkins wrote:
> (If this proposal were coming out of a group of major ISPs or a few of
> the larger inbound mail appliance or service providers as "this is
> something we want to do" I'd consider it differently than it coming from
> the high volume email deployer side of things. There's a long history of
> bulk mail senders going "just tell us exactly what we need to do so
> you'll deliver our email, and we'll do it!" and it's not something that
> ever really leads anywhere.)

I understand this sentiment but I believe these days the only reason that
most of them want to know "what the rules are" is because they want to
comply but it's often not evident how. 

The quality (and existence) of postmaster portals and knowledge bases
varies greatly. The informative value of SMTP error messages varies
greatly. The ability to communicate with a postmaster varies greatly. 

You can't really blame them (particularly the smaller ones) for sometimes
being confused about what's needed to get their transactional or opt-in
email into inboxes.

Ken.

-- 
Ken O'Driscoll / We Monitor Email
t: +353 1 254 9400 | w: www.wemonitoremail.com

Need to understand deliverability? Now there's a book:
www.wemonitoremail.com/book


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