Also all variants with "data" and "yours" have direct reference to Refuge.io one: "Data should be yours" http://refuge.io/ Not original idea now. -- ,,,^..^,,,
On Fri, Jun 13, 2014 at 4:03 PM, Alexander Shorin <[email protected]> wrote: > http://www.mail-archive.com/user%40couchdb.apache.org/msg07748.html >> CouchDB's slogan is "relax" > > Also screenshot from one of our website prototype from the same > thread: > https://raw.githubusercontent.com/jameshfisher/couchdb_web/master/screenshot.png > "Time to relax" is the slogan. > > (btw, that was interesting thread) > > http://www.infoworld.com/d/data-management/couchdb-emerging-top-choice-offline-web-apps-777 >> The slogan of CouchDB is "relax," as in users can relax that their data is >> safe, he said. "We pride ourselves on having a very reliable storage >> engine," said Anderson. > > https://twoguysarguing.wordpress.com/2009/05/13/of-stats-and-scraping/ >> CouchDB’s slogan is “Time to Relax” > > http://depth-first.com/articles/2010/01/28/pubcouch-install-couchdb-on-ubuntu-karmic-from-source/ >> Although I find CouchDB's slogan "Relax" comforting > > http://techwirenews.com/2013/07/31/5-reasons-why-ive-fallen-in-love-with-couchdb-again/ > > > And the best thing: > > Why "relax is a lie" and why "CouchDB isn't built for web": > http://stackoverflow.com/questions/2033917/are-there-any-documented-projects-where-couchdb-was-tried-and-rejected > (: > > -- > ,,,^..^,,, > > > On Fri, Jun 13, 2014 at 3:37 PM, Andy Wenk <[email protected]> wrote: >> perfect! So I added the page here: >> >> https://cwiki.apache.org/confluence/display/COUCHDB/Better+Slogan >> >> Waiting for Lena is also perfect for me :) >> >> Note: you have to be added as a contributor. Please register yourself and >> send us your username. We will add you then ... >> >> Cheers >> >> Andy >> >> P.S.: I will be offline for the next three days ... >> >> >> On 13 June 2014 13:28, Jan Lehnardt <[email protected]> wrote: >> >>> +1 on starting to collect suggestions in the wiki and happy to wait for >>> Lena to come back from vacation before doing any decisions. >>> >>> Best >>> Jan >>> -- >>> >>> On 13 Jun 2014, at 13:04 , Lena Reinhard <[email protected]> wrote: >>> >>> > I'm happy to help with this and would also join the process suggested by >>> Andy if this is what we choose to do (just to say I'd be in). >>> > >>> > It's good to have a defined timeframe here. From my side the main >>> obstacle would be the suggested timeline - I'm on holidays until June 23 >>> and am aiming for at least a few days off (thus, I can't get started before >>> june 24), so an extended timeline would help me personally, otherwise I'm >>> also happy if someone else goes for it :) >>> > >>> >> On 13.06.2014, at 10:33, Andy Wenk <[email protected]> wrote: >>> >> >>> >> addition: >>> >> >>> >> and we vote for sure for the resulting list Jan and Lena will propose >>> out >>> >> of the suggestions :) >>> >> >>> >> >>> >>> On 13 June 2014 11:32, Andy Wenk <[email protected]> wrote: >>> >>> >>> >>> Thanks Jan for bringing this up. This is a tough but good one :). >>> >>> >>> >>> I don't have any suggestions yet but agree with Lena's idea what the >>> >>> slogan should say. I would like to propose to create a list somewhere >>> >>> (temporary page on cwiki -> >>> >>> https://cwiki.apache.org/confluence/display/COUCHDB/Marketing ?), >>> where >>> >>> we can put in slogans and compare them. Then Jan and Lena review them >>> and >>> >>> throw away what is not cool enough (we need some responsible people >>> doing >>> >>> this otherwise it will be endless). >>> >>> >>> >>> With this approach, we can fix that in between two weeks at max. >>> >>> >>> >>> Cheers >>> >>> >>> >>> Andy >>> >>> >>> >>> >>> >>> >>> >>>> On 13 June 2014 11:12, Nick North <[email protected]> wrote: >>> >>>> >>> >>>> I agree with Lena that the slogan should have some connection with >>> >>>> databases. "All your data, everywhere", for example, would do that and >>> >>>> refer to CouchDb's replication capabilities, but I don't think it is >>> quite >>> >>>> enticing enough. >>> >>>> >>> >>>> Nick >>> >>>> >>> >>>> >>> >>>>> On 13 June 2014 09:55, Lena Reinhard <[email protected]> wrote: >>> >>>>> >>> >>>>> I was part of that discussion with Noah and Dave this winter, too, >>> and >>> >>>> to >>> >>>>> me as a Marketing person, CouchDB's slogan has always been a hard >>> one to >>> >>>>> get, and so I was happy to discuss it that day and now again. I'd >>> love >>> >>>> to >>> >>>>> see a slogan that goes away from what CouchDB *does* to what value it >>> >>>>> delivers to users (by what it is / does) and / or what value(s) it >>> >>>> offers >>> >>>>> itself (where still the value it offers to people usually leads to >>> >>>> stronger >>> >>>>> slogans which are easier to understand for people). >>> >>>>> >>> >>>>> Personally, I think although general slogans can be good and sticky, >>> I'd >>> >>>>> try to stay away from something that is too general - at least an >>> >>>> obvious >>> >>>>> connection of the slogan to databases should be given to not confuse >>> >>>> people. >>> >>>>> >>> >>>>>> On 12.06.2014, at 21:03, Jan Lehnardt <[email protected]> >>> wrote: >>> >>>>>> >>> >>>>>> >>> >>>>>>> On 12 Jun 2014, at 21:59 , Mike Miller <[email protected]> wrote: >>> >>>>>>> >>> >>>>>>> I like it. I think that Apache CouchDB should lead us into the >>> >>>>>>> post-Snowden, net neutrality era. >>> >>>>>> >>> >>>>>> while I personally agree, I’m not sure that that’s a point we should >>> >>>> be >>> >>>>> too upfront about. I’d like to avoid what happened to bittorrent, >>> great >>> >>>>> technology that is forever tainted with legal issues. But maybe we >>> >>>> should >>> >>>>> force it and get some publicity from it :) >>> >>>>>> >>> >>>>>>> I once heard it described as, "what the internet was supposed to >>> be." >>> >>>>>> >>> >>>>>> That was me, I’m glad that stuck :D >>> >>>>>> >>> >>>>>> Best >>> >>>>>> Jan >>> >>>>>> -- >>> >>>>>> >>> >>>>>> >>> >>>>>>> >>> >>>>>>> -M >>> >>>>>>> >>> >>>>>>> >>> >>>>>>> On Thu, Jun 12, 2014 at 12:52 PM, Sebastian Rothbucher < >>> >>>>>>> [email protected]> wrote: >>> >>>>>>> >>> >>>>>>>> Hi Jan, >>> >>>>>>>> >>> >>>>>>>> Great idea! >>> >>>>>>>> >>> >>>>>>>> Not sure if s/o else claims/owns it, but what about "the Web in >>> YOUR >>> >>>>> hands" >>> >>>>>>>> >>> >>>>>>>> Good luck >>> >>>>>>>> Sebastian >>> >>>>>>>> >>> >>>>>>>> Von meinem iPhone gesendet >>> >>>>>>>> >>> >>>>>>>>> Am 12.06.2014 um 21:31 schrieb Jan Lehnardt <[email protected]>: >>> >>>>>>>>> >>> >>>>>>>>> Apache CouchDB™ is a database >>> >>>>>>>>> that uses JSON for documents, >>> >>>>>>>>> JavaScript for MapReduce indexes, >>> >>>>>>>>> and regular HTTP for its API >>> >>>>>>>>> >>> >>>>>>>>> >>> >>>>>>>>> What a bunch of baloney! I only say this because I helped to >>> write >>> >>>> and >>> >>>>>>>> publish this. Noah and I developed this in the running up of the >>> >>>> 1.2.0 >>> >>>>>>>> release that coincided with the new website that was meant to be a >>> >>>>>>>> watershed-the-draught-years-are-over release. I think it fulfilled >>> >>>> its >>> >>>>>>>> purpose, but it won’t suffice today. >>> >>>>>>>>> >>> >>>>>>>>> The CouchDB slogan, or byline, or motto is titling all our public >>> >>>>>>>> communication: It’s the first thing thousands of visitors on our >>> >>>>> website >>> >>>>>>>> see. It is the first line in all our board reports and it is the >>> >>>>>>>> introduction in all our release announcements. It’s the one >>> sentence >>> >>>>> that >>> >>>>>>>> gets quoted the most and as it stands it is a wasted opportunity, >>> as >>> >>>>> it is >>> >>>>>>>> not sticky, not memorable and not aligned with our goals. >>> >>>>>>>>> >>> >>>>>>>>> We need a slogan that rolls of anyones tongue. We need a slogan >>> >>>> that >>> >>>>>>>> captures succinctly what makes CouchDB unique. We need a slogan >>> that >>> >>>>>>>> captures our values. >>> >>>>>>>>> >>> >>>>>>>>> I realise that this is a MAJOR bike-shed and that’s why I am >>> >>>> bringing >>> >>>>>>>> this up here rather than dev@ for now. I’ve tried dev@ before and >>> >>>> it >>> >>>>>>>> didn’t go anywhere. My strawperson proposal there was “CouchDB,a >>> >>>>> database >>> >>>>>>>> that replicates” and while that is a lot sickier, doesn’t really >>> >>>> help >>> >>>>>>>> either. >>> >>>>>>>>> >>> >>>>>>>>> Over drinks with Noah and Dave in Berlin last winter we >>> improvised >>> >>>> a >>> >>>>> few >>> >>>>>>>> slogans that would capture the (what we think) value of CouchDB, >>> >>>> rather >>> >>>>>>>> than the technicalities of it. The last thing we arrived at is >>> >>>> “CouchDB >>> >>>>>>>> puts the data in your hands.”. It isn’t perfect, but better what >>> we >>> >>>>> have >>> >>>>>>>> now and it opens us up to fill in all the background story that we >>> >>>>> need to >>> >>>>>>>> make that claim: capture the ecosystem of Couch-Replication >>> >>>> compatible >>> >>>>>>>> projects and the distinct values of their interoperability. >>> >>>>>>>>> >>> >>>>>>>>> What I’d like to see in this group to take this proposal and >>> >>>> evolve it >>> >>>>>>>> into something we are all comfortable with. We can then prepare >>> all >>> >>>> our >>> >>>>>>>> public facing properties to reflect the changes and see how that >>> >>>> goes. >>> >>>>>>>>> >>> >>>>>>>>> I deliberately steer this away from a website redesign, or major >>> >>>>> rework >>> >>>>>>>> on our messaging or even a lengthy philosophical debate on “the >>> why >>> >>>> of >>> >>>>>>>> CouchDB” in order to actually just figure out a better slogan that >>> >>>> we >>> >>>>> can >>> >>>>>>>> use to move forward. >>> >>>>>>>>> >>> >>>>>>>>> What do you think? :) >>> >>>>>>>>> >>> >>>>>>>>> Best >>> >>>>>>>>> Jan >>> >>>>>>>>> -- >>> >>>>>>> >>> >>>>>>> >>> >>>>>>> >>> >>>>>>> -- >>> >>>>>>> Mike Miller >>> >>>>>>> Co-Founder, Chief Scientist >>> >>>>>>> Cloudant, An IBM Company >>> >>>>>>> 617-308-3110 mobile >>> >>>>>> >>> >>>>>> Jan Lehnardt >>> >>>>>> The Neighbourhoodie Software GmbH >>> >>>>>> Adalbertstr. 7-8, 10999 Berlin >>> >>>>>> neighbourhood.ie >>> >>>>>> >>> >>>>>> Handelsregister HRB 157851 B Amtsgericht Charlottenburg >>> >>>>>> Geschäftsführung: Jan Lehnardt, Lena Reinhard >>> >>> >>> >>> >>> >>> >>> >>> -- >>> >>> Andy Wenk >>> >>> Hamburg - Germany >>> >>> RockIt! >>> >>> >>> >>> http://www.couchdb-buch.de >>> >>> http://www.pg-praxisbuch.de >>> >>> >>> >>> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 >>> >>> >>> >>> https://people.apache.org/keys/committer/andywenk.asc >>> >> >>> >> >>> >> >>> >> -- >>> >> Andy Wenk >>> >> Hamburg - Germany >>> >> RockIt! >>> >> >>> >> http://www.couchdb-buch.de >>> >> http://www.pg-praxisbuch.de >>> >> >>> >> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 >>> >> >>> >> https://people.apache.org/keys/committer/andywenk.asc >>> >>> Jan Lehnardt >>> The Neighbourhoodie Software GmbH >>> Adalbertstr. 7-8, 10999 Berlin >>> neighbourhood.ie >>> >>> Handelsregister HRB 157851 B Amtsgericht Charlottenburg >>> Geschäftsführung: Jan Lehnardt, Lena Reinhard >>> >>> >> >> >> -- >> Andy Wenk >> Hamburg - Germany >> RockIt! >> >> http://www.couchdb-buch.de >> http://www.pg-praxisbuch.de >> >> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588 >> >> https://people.apache.org/keys/committer/andywenk.asc
