On Tue, Feb 5, 2013 at 1:50 PM, Samer Mansour <[email protected]> wrote:
> I just talked to a few full time designers at IBM I ran into while at lunch
> and showed them the proposals so far just as a "what do you think?"
>
> Just saying this now, my design got slammed, after they told me tips and
> feedback I was convinced it was bad, even though I thought very highly of
> it 10 mins prior.  I think I want to pull it out at this point, but we'll
> leave it up as what not to do...
>
> I would recommend anyone here to reach out to designers they know and ask
> them for feedback on the proposal pages, ideas they have.  The more
> knowledge and feedback we collect the better we are going into this.
>

And I suppose a wine expert would tell me that the wine I like is not
good either ;-)

> I can summarize their feedback and some helpful points.  We don't have to
> do any changes we don't feel are right, but it could only help us to hear
> this.
>
> No particular order, I wrote down points, just writing them out detailed
> now.
>
> 1. It has to be reproducible.
> Chris R's is a great example, very simple logo.  Both logo's with feathers
> would be a nightmare to reproduce.  Suggested not to be part of the logo,
> but it can be part of a website design or splash screen, refresh/changes
> with versions.
>

Reproduce in what sense?  Do you mean print?  Or photocopy?  Is this a
concern about how fine details may be lost in mechanical reproduction?

-Rob

> 2. It does not need to be part of the icons. Bonus points if you can make
> them related though.
> Tips for icons
> - Can't go solely on colours for distinguishing modules.
> - Primary detail (Table, Sigma, Database, Text Lines, etc.) should be
> fairly large and pronounced as the main idea being communicated to the user
> visually in the icon.
> - Secondary detail - (brand) smaller, eg. single small bird in corner to
> tie it to the brand, again optional and remove for simplicity.
> - Do not user language characters, as it does not internationalize well, ie
> C for calc, M for math.  Criticism seen in Adobe products (they get away
> with it).  Sigma is fine, as its internationally known.
>
> 3. Font
> What's in is thin, sleek fonts.  ie. my font choice looks like I'm stuck in
> the 90s, very techy looking.  Who are we appealing to?  End users, everyday
> folk, they like sleek.
>
> 4.  Don't constrain ourselves to rounded square
> - We seem to be trying to fit a predefined container.  Same with trying to
> integrate the colours.  We're trying too hard.  Keep it simple and original.
> Don't have the gulls hanging in mid air.  "Ground them" Michael's #8 where
> the wings touch the circle is a good example of how to do that.  They are
> part of it.
>
> I'm going to go home and make a new proposal that will highlight this
> feedback, soon hopefully.  Just to show the ideas in an example.  I will
> quantify some of these as possible requirements so that we have something
> to aim for.
>
> Samer
>  On Feb 5, 2013 4:41 AM, "Jürgen Schmidt" <[email protected]> wrote:
>
>> On 2/5/13 7:31 AM, Samer Mansour wrote:
>> > Picking a logo, hmmm.
>> >
>> > First part is dates.
>> > We could find our dates by working backwards:
>> > 1. When is the estimated release date of AOO4?
>>
>> we currently focus on April/May but no exact dates planned yet because
>> we have still many things to do. I expect a more detailed schedule later
>> this month.
>>
>> > 2. When do we need to have a logo picked (consider time to integrate).
>> I would say we should focus on end of February. Keep in mind that we
>> need final design work after we picked a proposal, need icons, app logo,
>> banner logo etc.
>>
>> > 3. When do we need to start a final vote.
>> aligned with 2.
>>
>> > 4. If/When do we need a preliminary/elimination vote.
>> not sure if this is needed at all
>>
>> > 5. When is proposal deadline.
>> > Consider how much time for each of the above steps, advertise the
>> schedule
>> > so that everyone voting knows when voting will occur and won't miss it.
>> >
>> > Second part is voting:
>> > How do we pick a logo by voting:
>> > - We could do rounds of elimination voting.  Like American Idol, the
>> > weakest X  number of logo gets eliminated.  You can then vote again on
>> the
>> > next round for a logo that survived if your first logo pick did not.
>> > - Who gets to vote? Help me on this one, I'm newb, is it all the mailing
>> > lists? Dev list, etc. one person a vote.
>>
>> good question, we can run of course several rounds but I wouldn't do too
>> many. But I am flexible
>>
>> >
>> > Third part is criteria:
>> > - What are the minimum criteria for the logo.
>> > - What are the constraints of the logo, if any, ie. technical.
>> at least free and proper licensed font
>>
>> I personally would keep the blue as our preferred color to demonstrate
>> continuity.
>>
>> We should keep in mind that a logo that can be used for different
>> merchandising material has some advantages.
>>
>> >
>> > From the sounds of it, we were not proposing finished work at this point
>> in
>> > time.  Still a lot of bouncing ideas,  I do feel like our designs are
>> > beginning to conform to a higher than all of us design from our
>> feedbacks.
>> > Maybe voting will be easy, who knows.  I'm optimistic here.
>>
>> In general I would recommend to select one of the proposals until end of
>> February and target the final bits until end of March. Integration
>> should take not too long and we can test it afterwards in detail.
>>
>> >
>> > Feedback is welcome, specially in areas like voting.  We can start
>> > populating this, such as dates.
>>
>> thanks for driving this forward. A new fresh design with keeping some of
>> the former elements or colors is a good move. We don't need a radical
>> new design, a refresh is perfect form my point of view.
>>
>> Juergen
>>
>> >
>> > Samer
>> >
>> > On Feb 4, 2013 6:11 AM, "Jürgen Schmidt" <[email protected]> wrote:
>> >>
>> >> On 2/1/13 6:03 PM, Kadal Amutham wrote:
>> >>> I have edited the wiki , giving numbers to all the logos. So all of us
>> > can
>> >>> have a look and vote as follows giving the ranking. Kinldy use
>> alphabets
>> >>> for ranking meaning A as the best, B next one and Z the last.
>> >>
>> >> before we start voting on the logos I would suggest that we define some
>> >> basic rules and a timeline (when to start, how long the vote is open
>> >> etc.). We have some very interesting and good proposals but in the end
>> >> only one can make it. We should also consider a complete brand, means a
>> >> proposal that can be applied everywhere (logo, file icons and app icon,
>> >> webpage, intro, about, ...)
>> >>
>> >> Just my opinion
>> >>
>> >> Juergen
>> >
>>
>>

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