On Oct 20, 2010, at 11:08 AM, Italo Vignoli wrote:

> Benjamin Horst wrote:
>> I've collected the following from many different sources and created some 
>> myself. Ultimately, they belong on a wiki page for our new group, but to 
>> start discussion, here are marketing projects I think we should consider!
>> 
>> 1. Ongoing PR (styled after Italo Vignoli's work in Italy)
>> 2. Attend Events
>> 2.1 Tech Events (to attract project contributors)
>> 2.2 Education, Non-Profit, Government Events (to attract new LibO users)
>> 3. Universities
>> 3.1 Campus Representatives (styled after Mozilla's: 
>> http://www.spreadfirefox.com/studentreps)
>> 3.2 CIOs (biz dev-style direct promotion to the bigwigs)
>> 4. Advertising
>> 4.1 Subway/Transit Ads
>> 4.2 Freebee Google Ads (for nonprofits)
>> 4.3 Craig's List campaign (they did something for Firefox?)
>> 5. Social Media
>> 5.1 Facebook
>> 5.2 YouTube
>> 5.3 LinkedIn
>> 5.4 Custom campaigns (styled after SpreadFirefox)
> 
> Hi Ben, if we manage to handle all of this, we will rule the world ;-)

That is our longterm goal! :) But we'll start with small bites.

-Ben

Benjamin Horst
[email protected]
646-464-2314 (Eastern)
www.solidoffice.com


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