Well, I do not see anything on this list that is too much for a large group
to handle.

I agree that we should put this on a WIKI page and start working on some of
it.
Personally I believe a large portion of our efforts needs to be going toward
educational institutions.

We need to get users early and keep them.



On Wed, Oct 20, 2010 at 11:10 AM, Benjamin Horst <[email protected]> wrote:

>
> On Oct 20, 2010, at 11:08 AM, Italo Vignoli wrote:
>
> > Benjamin Horst wrote:
> >> I've collected the following from many different sources and created
> some myself. Ultimately, they belong on a wiki page for our new group, but
> to start discussion, here are marketing projects I think we should consider!
> >>
> >> 1. Ongoing PR (styled after Italo Vignoli's work in Italy)
> >> 2. Attend Events
> >> 2.1 Tech Events (to attract project contributors)
> >> 2.2 Education, Non-Profit, Government Events (to attract new LibO users)
> >> 3. Universities
> >> 3.1 Campus Representatives (styled after Mozilla's:
> http://www.spreadfirefox.com/studentreps)
> >> 3.2 CIOs (biz dev-style direct promotion to the bigwigs)
> >> 4. Advertising
> >> 4.1 Subway/Transit Ads
> >> 4.2 Freebee Google Ads (for nonprofits)
> >> 4.3 Craig's List campaign (they did something for Firefox?)
> >> 5. Social Media
> >> 5.1 Facebook
> >> 5.2 YouTube
> >> 5.3 LinkedIn
> >> 5.4 Custom campaigns (styled after SpreadFirefox)
> >
> > Hi Ben, if we manage to handle all of this, we will rule the world ;-)
>
> That is our longterm goal! :) But we'll start with small bites.
>
> -Ben
>
> Benjamin Horst
> [email protected]
> 646-464-2314 (Eastern)
> www.solidoffice.com
>
>
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