I don't think you would have enjoyed Ben-Hur. It was a digital not 70mm 
presentation.



________________________________
 From: Richard Halegua Posters + Comic Art <[email protected]>
To: [email protected] 
Sent: Tuesday, March 20, 2012 4:32 AM
Subject: Re: [MOPO] OT: Disney expects $120 million operating loss due to 'John 
Carter.'
 

but I'm more pissed off that apparently Ben Hur was showing on the big
screen last Thursday, but there was no promotion for that either and I
would have been first in line for the 2pm show had I known about
it


At 09:39 PM 3/19/2012, David Kusumoto wrote:

I wonder how much the negative buzz
that preceded the film - turned out to be a self-fulfilling prophecy for
some.  It seems the industry loves a loser as much as it loves a
winner.  But there's no doubt that the women I know - had near zero
interest to see this picture.  In the industry trades, I kept
reading about how the film ended up skewing toward older men, as in WAY
older men, not just simply "the over 25s." -d.
>
>========================================
>
>TUESDAY, MARCH 20, 2011
>Disney's $200 Million Charge
>'John Carter' Proves a Huge Loss
for Disney,
>Spurs New Focus on Cutting Costs
>By ERICA ORDEN FOR THE WALL STREET
JOURNAL
>
>     Walt Disney
Co. expects to lose $200 million on its science-fiction epic "John
Carter," the company said on Monday, citing the costly movie's weak
box-office performance.
>     As a result, Disney added, its movie studio is
expected to report an operating loss of between $80 million and $120
million for its fiscal second quarter, ending March 31. Disney won't
report its earnings for the quarter until May, and rarely offers such
advance financial guidance.
>     The studio recorded an operating profit of $77
million during the same quarter last year—even though that period
included another big-budget flop, "Mars Needs Moms."
>     "John Carter," which cost more than
$250 million to make and an additional $100 million to market, has been a
box-office bomb, particularly in the U.S., where its cumulative domestic
earnings total $53.2 million during its first 10 days in theaters. The
movie has fared somewhat better abroad, grossing $130.8 million outside
the U.S. and Canada since its March 9 opening. But those results are
disappointing for a film that was one of the studio's most expensive in
years.
>     "It certainly didn't meet the expectations
of what I wanted or what I needed," Disney Studios Chairman Rich
Ross said in an interview last week.
>     The film, about a Civil War veteran transported
to a planet populated by alien creatures called Tharks, came in third in
the weekend's box-office ticket sales results, behind rivals "21
Jump Street" and "Dr. Seuss' The Lorax."
>     In addition to its significant expense,
"John Carter" suffered from an array of handicaps, including a
lack of recognizable stars—the film featured actors Taylor Kitsch and
Lynn Collins, neither of whom are household names—and a marketing
campaign that was widely considered indecipherable and visually
unappealing.
>     During Disney's recent shareholders meeting,
Chief Financial Officer Jay Rasulo brushed aside an inquiry about the
movie's results, saying that "it's very early to talk about the
financial impact of that film."
>     Partly in response to costly projects such as
"John Carter," Disney executives say they have taken a tougher
look at production budgets for its films, most notably for upcoming
release "The Lone Ranger," on which the studio halted
production when its projected costs had surpassed $260 million.
>     In a statement on Monday, the company emphasized
the prospects of its upcoming films. "As we look forward to the
second half of the year, we are excited about the upcoming releases of
'The Avengers' and 'Brave,' which we believe have tremendous potential to
drive value for the Studio and the rest of the company."
>
>Visit the MoPo Mailing List Web Site at www.filmfan.com
>___________________________________________________________________
>How to UNSUBSCRIBE from the MoPo Mailing List
>Send a message addressed to: [email protected]
>In the BODY of your message type: SIGNOFF MOPO-L
>The author of this message is solely responsible for its content.
>
Visit the MoPo Mailing List Web Site at www.filmfan.com
___________________________________________________________________
How to UNSUBSCRIBE from the MoPo Mailing List
Send a message addressed to: [email protected]
In the BODY of your message type: SIGNOFF MOPO-L
The author of this message is solely responsible for its content.

         Visit the MoPo Mailing List Web Site at www.filmfan.com
   ___________________________________________________________________
              How to UNSUBSCRIBE from the MoPo Mailing List
                                    
       Send a message addressed to: [email protected]
            In the BODY of your message type: SIGNOFF MOPO-L
                                    
    The author of this message is solely responsible for its content.

Reply via email to