Hi. 2012/5/21 Graham Lauder <[email protected]>
> First off we need to figure what we want to learn, just asking random > questions is no way to endear us to our users. > > We used to have a survey that the user connected to when s/he selected "I > want > to register" during install. That survey, set up by SUN, was very > comprehensive. > It had a couple of problems: > One was that it was just an information gathering exercise there seemed to > be > no real goal other than that. > > Second was that it took too long to fill in, around 45 minutes. > Consequently > very actually completed it. I did the numbers on it a few years back but > unfortunately I can't find them. Suffice to say it was miniscule, > insufficient to be a reasonable sample. > > So therefore, any survey should have: > > 1) A specific goal such as: to guide marketing as to untapped target > markets > or perhaps to answer a specific UX question. In other words the data > gathered > should be used to guide specific decisions > > 2) the survey participants should be told what the survey is about and how > their participation will affect the product. > > 3) An approximate completion time but no more than 10 minutes and as close > to > 5 as feasible. > > I informed about the scope the research, but must be prepared. > We also need to identify the target audience and how we approach that > audience. > > So question one: What issue needs discussing right now and why. > > My first response to this would be Aesthetics. A common complaint that we > have had is that the interface looks something from Win 2000 period. > > At first glance they are right. Buttons look clunky, the 3D depression > with > dark gray background does look old. Symphony by comparison has a light > background behind the buttons on mouse over and a quite thin emboss on > click. > It looks lighter and fresher. Good job symphony team. > > We could put up a set of UI designs or themes and survey our users feelings > about them. > > What else could we usefully ask about? > > I'm prepared questions and details. Suggetion of site for creates questions: doodle.com survey.usability-methods.com ... Open to suggestions ! Albino
