"Rob Studdert" <[EMAIL PROTECTED]> wrote: >On 12 Oct 2005 at 11:56, Mark Roberts wrote: > >> I fully expect Samsung to be providing semiconductor expertise and >> manufacturing/marketing capacity. The main reason they would have for >> partnering with Pentax would *be* K-mount system. > >I don't understand the partnering myself. > >Samsung are interested in one thing VOLUME. > >They really wouldn't care a hoot about cameras or mounts, but if they expect >to >sell DSLRs in volumes like they do all their other product/component lines by >partnering with Pentax then they are deluded.
What they expect is for the photographic street cred of having a DSLR and the Pentax name to help them sell inexpensive digicams in volume. Your top-end cameras don't make much money in and of themselves, but they help move your affordable stuff. Nikon and Canon have known that for years, as has Sony (though in the video field, not photography). -- Mark Roberts Photography and writing www.robertstech.com
