I agree. Substitutions are a problem in modern society. As are brand impeachments. I worked on Jeep advertising, and one of our major problems was that "Jeep" had become a generic name for 4x4 SUVs. This was particularly true in Europe. We even did an advertising campaign aimed specifically at correcting this. It was for Europe and South America only. Each had a picture of the three Jeep models was pictured at an archetypical American location. The headlines read something like: "There's only one Grand Canyon. There's only one Jeep. Paul On Nov 24, 2006, at 6:33 PM, Bob Shell wrote:
> > On Nov 24, 2006, at 6:14 PM, Shel Belinkoff wrote: > >> No, it's not. A Coke is NOT Pepsi. They are different formulas >> and taste >> different. When I order a Coke, I don't want a Pepsi. The >> converse is >> also true. Try telling Coke that it's the same as Pepsi. If you >> tell me >> Coke, I expect Coke, not Pepsi. >> >> If you want to argue minutia, make a good solid argument, not this >> specious >> soft drink crap. Next you'll be telling us that a 7-up is the same >> as a >> Sprite, and that Budweiser is a Corona, and a Land Rover is a Jeep >> (Don't >> let Daimler-Chrysler catch you ... they are very protective of their >> trademark name). > > What makes me royally mad is to ask for butter in a restaurant and be > brought margerine. They are not the same, no matter how many blank- > faced young waitresses try to convince me otherwise. Similarly, if I > ask for cream for my coffee, I mean something that came from a cow, > not some partially-hydrogenated soybean oil crapola. > > Bob > > -- > PDML Pentax-Discuss Mail List > [email protected] > http://pdml.net/mailman/listinfo/pdml_pdml.net -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net
