I think that product is called 'Final Cut Express'. :-)

Godfrey - www.gdgphoto.com

On Sep 22, 2008, at 6:29 AM, Cotty <[EMAIL PROTECTED]> wrote:

> On 22/9/08, Derby Chang, discombobulated, unleashed:
>
>> Oh, very likely true. He admits he has near zero videographic
>> experience. But I like his stills skills so it will still be  
>> interesting
>> to see what he does with the toy, and at such short notice.
>>
>> He may become the next Stanley Kubrick, who knows. Or, heaven  
>> forbid, he
>> might be the next David Hamilton
>
> True enough.
>
> Actually, in retrospect the 5DmII will actually have a huge  
> application
> professionally. Currently, more and more newspapers are arming their
> stills photographers with low-end video cameras for their web  
> content. I
> see many a snapper struggling with unfamiliar kit as they bang off a  
> few
> shots as demanded by their bosses. Most hate it. The 5DmII will give
> them the familiarity of the kit, and the flexibility of moving images
> without burdening them with yet more hardware.
>
> As far as broadcast applications, they will be very limited. The  
> camera
> is simply too limiting in its assumed current state (it's not actually
> released yet!), and the lenses available will not offer a zoom ratio
> demanded by - say - news and sport. Although I can actually see an
> application for covert filming with such a camera.
>
> If you look at what a proper broadcast camera in a news role actually
> constitutes, there are many ancillary pieces of hardware literally
> bolted/velcroed/bolted on.
>
> As well as a method of recording video, you have to be able to light  
> it
> - on the move. So on top you have a 12 volt light capable of
> illuminating at least a couple of faces within  6 feet of the camera.
> Don't forget the power required to run this light. Big battery  
> capacity
> needed - with little room for spares when away from the vehicle. Sound
> is another requirement. Broadcast cameras have at least 2 audio inputs
> (XLR type) and many's the time I have two presenters holding 2 radio
> mics, transmitting to 2 receivers - one slotted into position between
> battery and camera, the other velcroed onto the side. They all power  
> off
> the camera battery. I could go on....
>
> The 5DmII will establish a firm place with photojournalists and news
> photogs, and may even see service with location scouts, real estate
> agents, anyone who would normally provide stills and new-world web  
> content.
>
> Very interesting market about to open up as this takes off - video
> editing. The smart money at Apple will be coming up with a product  
> half-
> way between iMovie and Final Cut Pro. I would expect a big explosion  
> in
> simple editing software to cater for this new clientele in the  
> coming years.
>
> --
>
>
> Cheers,
>  Cotty
>
>
> ___/\__
> ||   (O)  |     People, Places, Pastiche
> ||=====|    http://www.cottysnaps.com
> _____________________________
>
>
>
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