Sony want's to capture every point on the demand curve, as long as there are other DSLR manufactures it pays them to sell them sensors, but there's a much higher profit margin on DSLRs and they would certainly want to sell Nikon and Pentax' former customers DSLRs instead.

On 1/1/2010 11:28 AM, William Robb wrote:

----- Original Message ----- From: "Graydon"
Subject: Re: K-x and high-ISO performance???



>
>Remember that Sony now wants to put all other DSLR makers out of
>business

???
I don't believe that for a minute.

I don't think they believe they can *do* it, but they're certainly
trying, or, at least, I can't come up with another explanation of just
why they're willing to so heavily subsidize their DSLR camera line.
That's the usual Sony pattern for "we want a dominant-to-crushing
position in this industry".

I suspect if they really wanted to put other DSLR makers out of business they wouldn't be selling sensors to Nikon and Pentax.

William Robb



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New;}}
\viewkind4\uc1\pard\f0\fs20 I've just upgraded to Thunderbird 3.0 and the 
interface subtly weird.\par
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