I'm looking for techniques or rules-of-thumb for pricing a packaged software product.
The 2 techniques I'm familiar with are: 1. Comparing yourself to your competition and charging X% more or less than a particular group of competitor(s). -OR- 2. Calculating a back-of-the-napkin type of return-on-investment and pricing a product to pay for itself in X months. Curious what techniques you are using and if you're using one of the above methods, what values are you using for X? Thanks! Malcolm _______________________________________________ Post Messages to: [email protected] Subscription Maintenance: http://leafe.com/mailman/listinfo/profox OT-free version of this list: http://leafe.com/mailman/listinfo/profoxtech Searchable Archive: http://leafe.com/archives/search/profox This message: http://leafe.com/archives/byMID/profox/[email protected] ** All postings, unless explicitly stated otherwise, are the opinions of the author, and do not constitute legal or medical advice. This statement is added to the messages for those lawyers who are too stupid to see the obvious.
