As far as I know, REI started the lifetime returns. Then backcountry.com began offering the same deal, presumably to compete with REI on their home turf in Utah. And backcountry.com recently purchased Competitive Cyclist, hence the lifetime returns. I've seen other online retailers also adopting the lifetime returns policy.
By the way, amazon.com bought zappos.com at some point. -- You received this message because you are subscribed to the Google Groups "RBW Owners Bunch" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To post to this group, send email to [email protected]. Visit this group at http://groups.google.com/group/rbw-owners-bunch?hl=en-US. For more options, visit https://groups.google.com/groups/opt_out.
