Hi Jamie;

Well, I have to agree in general with your comments. I guess he was expecting 
more sales at the show (which is one of the biggest). OTOH, even if I was in 
the market for a tower, that one wouldn't have done it for me.

No, it isn't on his web site. In fact, he doesn't have a catalog of on the web 
site at all (unless it's well hidden).

Oh well. I guess a lesson to be learned here is that maybe we need to be real 
careful in encouraging manufacturers to "make something" in S. If it's a 
"me-too" product, or the company is lousy at marketing, they just get 
disappointed. You can be sure they will "leave out" the fact that they did 
little or no marketing and were one of many similar products (they probably 
didn't do research to even know that) when they complain to other vendors that 
there is no market in S.

Pieter E. Roos


--- On Tue, 2/1/11, Jamie Bothwell <[email protected]> wrote:

> On Jan 31, 2011, at 12:45 PM, Pieter Roos wrote:
> 
> > Micro-Scale models had their first S scale model, a
> switch tower. The owner said he had only sold 3, and sounded
> disappointed. He didn't want photographs taken, but the
> structure had a somewhat George Selios/F&SM look to it
> and listed at $89.95
> 
>     Micro Scale has an S scale switch tower
> that he has only sold three of.  He won't let you
> photograph it, and his website has no mention of it. 
> Maybe if anyone knew it was available he might sell a few
> more.  DId I miss something, or had this kit been
> mentioned anywhere else?  Does he really expect S
> scalers to buy a kit that no one knows exists without even
> showing us a photo of it?  Then again, I think S is
> awash in generic interlocking towers, so maybe he wouldn't
> do much better if we could see it.  Either way, this
> seems to be another case of a manufacturer jumping into a
> market without doing any research, and in this case, a
> stunning lack of publicity, who is disappointed with his
> results.  Gee.  I wonder why?  I checked his
> site.  There are no photos or mention of any S scale
> kits.  He doesn't even make it clear what is available
> in any scale, so maybe we S folk shouldn't feel left
> out.  (I think this guy may have flunked a marketing
> course somewhere!)
> Jamie Bothwell
> Who despite his seemingly curmudgeonly attitude is enjoying
> his weather forced holiday in
> Bethlehem, PA
> 
> [Non-text portions of this message have been removed]
> 
> 
> 
> ------------------------------------
> 
> Yahoo! Groups Links
> 
> 
>     [email protected]
> 
> 
> 


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