I keep having this "chicken or the egg" dialog on this. Are studios having to market a certain way to get audiences, or do audiences respond to certain movies because studios are increasingly marketing a certain way? The movie "Brothers" is a good example. That's the flick with Jake Gyllenhaal and Tobey Maguire. By all accounts, it's a good character study of a family in turmoil after supposedly dead soldier comes home, bringing his demons with him. I've heard lots of praise for all the actors. But all the trailers played up the "action" part. All i kept seeing in the trailers was Gyllenhaal and Natalie Portman's forbidden kiss, and scenes of Maguire acting like a lunatic, breaking glasses, standing around waving a gun, crazed. The movie's so much more than that, but you wouldn't know it from those trailers.
----- Original Message ----- From: "B Smith" <daikaij...@yahoo.com> To: scifinoir2@yahoogroups.com Sent: Wednesday, February 17, 2010 12:55:20 PM GMT -05:00 US/Canada Eastern Subject: [scifinoir2] Re: Hollywood Extinction: Old Dinosaurs die at Box Office The reaction to the trailer for the Harrison Ford movie spoke volumes. It played to dead silence. Edge of Darkness was marketed like Taken 2 but from what I've heard it wasn't a pleasant viewing experience. The old formula picture doesn't seem to work at the box office unless they throw some new spin on it. From Paris With Love was probably a slam dunk once upon a time but the buddy cop genre seems stale now. I think Kevin Smith's Cop Out is going to suffer the same fate. Edgar Wright's Hot Fuzz lampooned the genre but replicated the genre tropes so well and with so much love it was a joy to watch. --- In scifinoir2@yahoogroups.com , "Kelwyn" <ravena...@...> wrote: > > I expected more from Harrison's film because, apparently, he is still a box > office draw. I attend a lot of sneak previews (I am going to see "Shutter > Island," tonight. These are typically oversold. The biggest crowd I have seen > this year was for the Ford picture. My date and I arrived an hour early and > could not get into the theater. For comparison, the second biggest crowd I > have seen for one of these was for "Sherlock Holmes" (which I also did not > get into) and Holmes proved to be a box office success. "The Book of Eli" was > well attended but the theater was not full and "Eli" has done respectable > business. I guess that is the problem with Hollywood: you never know. > > ~rave! > > --- In scifinoir2@yahoogroups.com , "Mr. Worf" <HelloMahogany@> wrote: > > > > I think the timing was wrong for all three films. In the case of Ford's > > film > > they should have waited for the interviews about the movie to happen before > > the movie was released. Better still timed it with another medical movie. > > It > > doesn't help if the movie is mediocre as well. > > > > > > > > On Tue, Feb 16, 2010 at 12:54 PM, Kelwyn <ravenadal@> wrote: > > > > > Harrison Ford's "Extraordinary Measures" grosses $12 million (budget:$31 > > > million) > > > > > > John Travolta's "From Paris with Love" grosses $17.9 million (budget:$52 > > > million) > > > > > > Mel Gibson's "Edge of Darkness" grosses $37 million (budget: $80 million) > > > > > > > > > > > > ------------------------------------ > > > > > > Post your SciFiNoir Profile at > > > > > > http://groups.yahoo.com/group/scifinoir2/app/peoplemap2/entry/add?fmvn=mapYahoo > > > ! > > > Groups Links > > > > > > > > > > > > > > > > > > -- > > Celebrating 10 years of bringing diversity to perversity! > > Mahogany at: http://groups.yahoo.com/group/mahogany_pleasures_of_darkness/ > > >
