Re: GNOME 3.28 Release Marketing

[Sriram Ramkrishna]

On Wed, Feb 14, 2018 at 6:47 AM Allan Day  wrote:

>
> Things that we usually do for releases include:
>
>- Release notes
>- Screenshots for the release notes and screenshot pack
>- News story for gnome.org
>- Email Friends of GNOME donors
>- Social media plan
>- Release video
>- Support release parties
>
>
> Some tentative deadlines for this:
>
>- 28 February - release notes finished and released to the translation
>teams
>- 7 March - send press packs out under embargo
>- 14 March - publish news story and release notes, email Friends of
>GNOME donors
>
> This is a slightly more aggressive schedule than we've done in recent
> years, but it is really what we should be doing in order to give
> translators enough time and to allow press outreach to happen.
>
> How does that sound?
>
>
>
Stick them on issues, and we'll get them figured it out.  One thing I would
like to do is to reach out with VM preview images to various media people
and have them take a look at it so we have a lot of reviews on roughly the
same time.

One other new thing is to see if we can get on podcasts.  It would be great
to see you or Carlos and Neil out there.  We haven't traditionally done
that kind of outreach but I think it would be good to do that.

I would do it, but I'm already doing podcasts on behalf of System76 and
Pop!_OS and I don't want to muddle messaging or confuse people but I can
certainly help with messaging for these things and it will be fun.

As for the social media plan, it would be good to have some highlights and
teasers in social media if we can do that.  Build up some anticipation.

sri
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Re: GNOME 3.28 Release Marketing

[Bastian Ilso]

Looks great, I'll hop on the release video as usual. Will see if I can 
get manuscript and voiceover done so we can release subtitles early for 
28th and get it to translators in good time as well.



-Bastian



On Wed, Feb 14, 2018 at 2:46 PM, Allan Day  wrote:

Hi everyone,

The next GNOME release is scheduled for 14th March - exactly one 
month from today. This means that it's time to think about release 
marketing!


Things that we usually do for releases include:
Release notes
Screenshots for the release notes and screenshot pack
News story for gnome.org
Email Friends of GNOME donors
Social media plan
Release video
Support release parties
We will need help with many of the other tasks if we are to complete 
them on time. (I'm happy to focus on the text for the release notes 
and probably the news story.) Please let me or another team member 
know if you are interested in helping out.


Also, if you have any ideas for other things we could do, it would be 
great to hear them.


Some tentative deadlines for this:
28 February - release notes finished and released to the translation 
teams

7 March - send press packs out under embargo
14 March - publish news story and release notes, email Friends of 
GNOME donors
This is a slightly more aggressive schedule than we've done in recent 
years, but it is really what we should be doing in order to give 
translators enough time and to allow press outreach to happen.


How does that sound?

Allan
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Re: GNOME 3.28 Release Marketing

[Emily Gonyer]

I'm happy to help with editing/review of release notes, news story, etc.

Emily

On Wed, Feb 14, 2018 at 8:46 AM, Allan Day  wrote:
> Hi everyone,
>
> The next GNOME release is scheduled for 14th March - exactly one month from
> today. This means that it's time to think about release marketing!
>
> Things that we usually do for releases include:
>
> Release notes
> Screenshots for the release notes and screenshot pack
> News story for gnome.org
> Email Friends of GNOME donors
> Social media plan
> Release video
> Support release parties
>
> We will need help with many of the other tasks if we are to complete them on
> time. (I'm happy to focus on the text for the release notes and probably the
> news story.) Please let me or another team member know if you are interested
> in helping out.
>
> Also, if you have any ideas for other things we could do, it would be great
> to hear them.
>
> Some tentative deadlines for this:
>
> 28 February - release notes finished and released to the translation teams
> 7 March - send press packs out under embargo
> 14 March - publish news story and release notes, email Friends of GNOME
> donors
>
> This is a slightly more aggressive schedule than we've done in recent years,
> but it is really what we should be doing in order to give translators enough
> time and to allow press outreach to happen.
>
> How does that sound?
>
> Allan
>
>
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>



-- 
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power and magic in it. -  Goethe

Be who you are and say what you feel because those who mind don't
matter and those who matter don't mind. - Dr.Seuss

Every step is a first step if it's a step in the right direction. -
Sir Terry Pratchett
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GNOME 3.28 Release Marketing

[Allan Day]

Hi everyone,

The next GNOME release is scheduled for 14th March - exactly one month from
today. This means that it's time to think about release marketing!

Things that we usually do for releases include:

   - Release notes
   - Screenshots for the release notes and screenshot pack
   - News story for gnome.org
   - Email Friends of GNOME donors
   - Social media plan
   - Release video
   - Support release parties

We will need help with many of the other tasks if we are to complete them
on time. (I'm happy to focus on the text for the release notes and probably
the news story.) Please let me or another team member know if you are
interested in helping out.

Also, if you have any ideas for other things we could do, it would be great
to hear them.

Some tentative deadlines for this:

   - 28 February - release notes finished and released to the translation
   teams
   - 7 March - send press packs out under embargo
   - 14 March - publish news story and release notes, email Friends of
   GNOME donors

This is a slightly more aggressive schedule than we've done in recent
years, but it is really what we should be doing in order to give
translators enough time and to allow press outreach to happen.

How does that sound?

Allan
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