Re: [OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
On Thu Jul 15 12:42:45 2021 Andrei POPESCU wrote: > On Mi, 14 iul 21, 08:02:19, Charlie Gibbs wrote: > >> On Tue Jul 13 16:50:38 2021 Michael Lange >> wrote: >> >>> On Tue, 13 Jul 2021 21:25:17 +0100 >>> Joe wrote: >>> >>> (...) >>> Back when we had TV advertisements for beer, it was always the rubbish beers that got the publicity. >>> >>> here (Germany) we still have those TV ads for beer, and I can assure >>> you that the advertised brands (its not up to me to decide whether >>> they are rubbish or not) are the ones that are available virtually >>> everywhere, so I believe that it is safe to assume that they are >>> also the brands that sell. >>> So yes, unfortunately at least in some cases advertisements >>> apparently pay. >> >> If they didn't pay, companies would have stopped sinking vast amounts >> of effort and expense into them a century ago. > > You're giving (big) companies a lot of credit, possibly unwarranted: > > Does Advertising Actually Work? (Part 1: TV) (Ep. 440) > https://freakonomics.com/podcast/advertising-part-1/ > > Does Advertising Actually Work? (Part 2: Digital) (Ep. 441) > https://freakonomics.com/podcast/advertising-part-2/ > > (the links contain the transcripts as well, for those who prefer > reading) Thanks for the links (extra points for them being available as text). Money might reign supreme, but there's nothing like a good management fantasy to push profits into second place. I particularly like the part where the interviewee tried to pretend he couldn't hear the interviewer when he got backed into a corner. -- /~\ Charlie Gibbs | Microsoft is a dictatorship. \ /| Apple is a cult. X I'm really at ac.dekanfrus | Linux is anarchy. / \ if you read it the right way. | Pick your poison.
Re: [OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
Hi, On 2021-07-14 11:29 a.m., Christian Groessler wrote: > Here in Germany, near Munich, we have a beer brand (from Munich) which > doesn't advertise but is the "standard beer" all around :-) > WoW That's pretty cool, a "standard beer". Everyone get used to the same beer and you don't risk being offered one of those bad tasting beer when you go to a friend's house ! You go to a club and ask "the standard beer please". That will be good for myself so I don't too much like a tourist. > regards, > chris > -- Polyna-Maude R.-Summerside -Be smart, Be wise, Support opensource development OpenPGP_signature Description: OpenPGP digital signature
Re: [OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
On Thu, Jul 15, 2021 at 09:55:50AM +0300, Andrei POPESCU wrote: > On Mi, 14 iul 21, 08:02:19, Charlie Gibbs wrote: [...] > > If they didn't pay [for ads], companies would have stopped sinking vast > > amounts > > of effort and expense into them a century ago. > > You're giving (big) companies a lot of credit, possibly unwarranted: > > > Does Advertising Actually Work? (Part 1: TV) (Ep. 440) > https://freakonomics.com/podcast/advertising-part-1/ > > Does Advertising Actually Work? (Part 2: Digital) (Ep. 441) > https://freakonomics.com/podcast/advertising-part-2/ Thanks for the links :) I always say (somewhat with tongue-in-cheek, I don't have the time or stamina to come up with anything even resembling a proof) that ad industry is like the rain dance [1]. Probably many doubt it helps at all, but you allocate resources for it... just in case. I have the hunch that much of modern economics works at this level (heck, even their "Nobel Prize" is fake). Cheers [1] https://en.wikipedia.org/wiki/Rain_dance - t signature.asc Description: Digital signature
Re: [OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
On Mi, 14 iul 21, 08:02:19, Charlie Gibbs wrote: > On Tue Jul 13 16:50:38 2021 Michael Lange wrote: > > > On Tue, 13 Jul 2021 21:25:17 +0100 > > Joe wrote: > > > > (...) > > > >> Back when we had TV advertisements > >> for beer, it was always the rubbish beers that got the publicity. > > > > here (Germany) we still have those TV ads for beer, and I can assure > > you that the advertised brands (its not up to me to decide whether > > they are rubbish or not) are the ones that are available virtually > > everywhere, so I believe that it is safe to assume that they are > > also the brands that sell. > > So yes, unfortunately at least in some cases advertisements apparently > > pay. > > If they didn't pay, companies would have stopped sinking vast amounts > of effort and expense into them a century ago. You're giving (big) companies a lot of credit, possibly unwarranted: Does Advertising Actually Work? (Part 1: TV) (Ep. 440) https://freakonomics.com/podcast/advertising-part-1/ Does Advertising Actually Work? (Part 2: Digital) (Ep. 441) https://freakonomics.com/podcast/advertising-part-2/ (the links contain the transcripts as well, for those who prefer reading) Kind regards, Andrei -- http://wiki.debian.org/FAQsFromDebianUser signature.asc Description: PGP signature
Re: [OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
On 7/14/21 5:02 PM, Charlie Gibbs wrote: On Tue Jul 13 16:50:38 2021 Michael Lange wrote: > here (Germany) we still have those TV ads for beer, and I can assure > you that the advertised brands (its not up to me to decide whether > they are rubbish or not) are the ones that are available virtually > everywhere, so I believe that it is safe to assume that they are > also the brands that sell. > So yes, unfortunately at least in some cases advertisements apparently > pay. If they didn't pay, companies would have stopped sinking vast amounts of effort and expense into them a century ago. In the football EM there was some advertising for some beer. They seem to be OK-ish. But I've tasted them just once I think. Here in Germany, near Munich, we have a beer brand (from Munich) which doesn't advertise but is the "standard beer" all around :-) regards, chris
[OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
On Tue Jul 13 16:50:38 2021 Michael Lange wrote: > On Tue, 13 Jul 2021 21:25:17 +0100 > Joe wrote: > > (...) > >> Back when we had TV advertisements >> for beer, it was always the rubbish beers that got the publicity. > > here (Germany) we still have those TV ads for beer, and I can assure > you that the advertised brands (its not up to me to decide whether > they are rubbish or not) are the ones that are available virtually > everywhere, so I believe that it is safe to assume that they are > also the brands that sell. > So yes, unfortunately at least in some cases advertisements apparently > pay. If they didn't pay, companies would have stopped sinking vast amounts of effort and expense into them a century ago. >> As for 'targetted advertising', I've never seen any. When I notice >> the ads around the sides of web pages, none of them are aimed at me > > The same here. So maybe I have developed some skills obscuring my > "profile" to "them", or (maybe more likely) I am just too dumb to > realize that those ads *are* in fact targeted at me :-) If they're targeted at me, I try to make sure they miss. -- /~\ cgibbs@kltpzyxm.invalid (Charlie Gibbs) \ / I'm really at ac.dekanfrus if you read it the right way. X Top-posted messages will probably be ignored. See RFC1855. / \ "Alexa, define 'bugging'."
[OT] Selling beer (was: Re: Working for free [was: Offensive variable names])
Hi, On Tue, 13 Jul 2021 21:25:17 +0100 Joe wrote: (...) > Back when we had TV advertisements > for beer, it was always the rubbish beers that got the publicity. here (Germany) we still have those TV ads for beer, and I can assure you that the advertised brands (its not up to me to decide whether they are rubbish or not) are the ones that are available virtually everywhere, so I believe that it is safe to assume that they are also the brands that sell. So yes, unfortunately at least in some cases advertisements apparently pay. > As for 'targetted advertising', I've never seen any. When I notice the > ads around the sides of web pages, none of them are aimed at me The same here. So maybe I have developed some skills obscuring my "profile" to "them", or (maybe more likely) I am just too dumb to realize that those ads *are* in fact targeted at me :-) Regards Michael .-.. .. ...- . .-.. --- -. --. .- -. -.. .--. .-. --- ... .--. . .-. Vulcans believe peace should not depend on force. -- Amanda, "Journey to Babel", stardate 3842.3