Okay, here's a first draft of the announcement. Did I cover all the salient points? I chose 8 AM New York, as that rounds nicely to noon GMT, which most people can easily calculate from. We should try to get this out by July 1st, so people hear about it in advance.

-- Ernie P.

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FOR IMMEDIATE RELEASE

Shoes 24-hour Worldwide Code-a-thons on July 11th and July 25th

why the lucky stiff and friends invite all Ruby hackers to join them for two 24-hour Code-a-thons to test, debug, and document "Shoes" -- a clever little cross-platform GUI toolkit -- in preparation for our next major release on July 31st, 2008.

        http://code.whytheluckystiff.net/shoes/

The Code-a-thons will take place on:

        * Friday, July 11th noon GMT to Saturday, July 12th noon GMT

        * Friday, July 25th noon GMT to Saturday, July 12th noon GMT

<http://is.gd/H58> 8 AM New York / 5 AM San Francisco / 9 PM Tokyo / 3 PM Amsterdam

These Code-a-thons are in preparation for the next major release of Shoes. The primary focus is on writing small Ruby desktop applications that stress test and/or document the Shoes framework, though we also welcome help from C programmers familiar with Cairo <http://cairographics.org/ > and Pango <http://www.pango.org/> on Windows/Mac/Linux.

The primary interaction will take place on the Pibb Shoes channel, which you can log into using IRC or any OpenID:

* https://pibb.com/go/shoes (the Shoes IRC channel is #shoes on irc://irc.freenode.net )

The latest builds of Shoes are available at: 
http://code.whytheluckystiff.net/shoes/wiki/RecentBuilds

Shoes is part of a larger effort to teach programming called Hackety Hack. You can read about it at http://hackety.org/.

Spread the word!  Everybody could use a nice set of Shoes. :-)

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NOTES:

you can embed the chat doodad in to other pages using this embed code:

<div style="height:400px;" id="__pibb_thread"></div><script src="https://pibb.com/widget/thread/1F31 "></script>

Other obvious problems right now are: DMG output on Windows is
having a problem, the OSX commandline script isn't done and none of
the embedded installer options are ready.

The announcement should go to:
* railsenvy, rubyinside, rubyflow
* ruby central, ruby matters
* _why's various sites/lists, as appropriate
* o'reilly ruby
* comp.lang-ruby
* developers.slashdot.org
* all of our blogs / twitter feeds

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