and it's simple economics that if you make something like a milk shake 50% smaller, you can't really charge 50% less but only 10-15% less, if you want to retain your profit margins. and people are less likely to buy a half-size glass of milkshake for just a bit less than a huge one.
and once they've bought the huge one, they will drink it all up! On Thu, 2008-04-24 at 18:38 -0700, Shyam Visweswaran wrote: > reduction in business. So some smartass hit upon > the idea of increasing the portion size 25-50% > while raising the price by10-15% and advertising > that you could get a lot more for a little extra > money. The marketing of “supersizing” stems from
