On Thu, Dec 16, 2010 at 4:37 AM, Deepa Mohan <[email protected]> wrote:

>
> "I got savvy and gamed Pagerank."
>
> What's this? Please explain....in words of one syllable, for an
> ignorantosaurus.
>
>
> Pagerank is the tool Google utilizes (or one of them at this point, I
wager) to weigh webpages.  [1]  Wikipedia has more on how the technology
works, but the short and simple answer is, Google looks for sites with
current, relevant and interesting information. The more links you have
coming into such sites (particularly from other 'good' link sources and
sites) the higher your page will rank. When I opened my practice, I took
advantage of this, and got my new baby page linked to dozens of other
reliable sources (lawyer directories, blogs, etc. ). I also linked out to
many of them in my blog.  End result being, when you do searches for me now,
you don't see anything incriminating until the 5th or 6th page in :)

*And now for something completely random: *I was chatting with Udhay
yesterday, and periodically, he likes to inform me that there are other
lawyers and law-types on this list.  Just curious -- if anyone is, drop me a
line.  I do occasionally get referrals from strange people in strange
places...

Carey Lening


[1] http://en.wikipedia.org/wiki/PageRank

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