Hi Richard

Have a look at the Lynda.com tutorial : 

http://www.lynda.com/Business-Online-Marketing-SEO-tutorials/Effective-HTML-Email-and-Newsletters/76981-2.html?srchtrk=index%3A1%0Alinktypeid%3A2%0Aq%3Aemail%0Apage%3A1%0As%3Arelevance%0Asa%3Atrue%0Aproducttypeid%3A2

By the way, I think that, in your email message, it should be ...principle 
activity...

Regards
Derek




On 23 Sep 2011, at 12:30, Graham Street wrote:

> We use Mad Mimi for all our customer's newsletter emails.
> https://madmimi.com/r/f5e4dd47222b23ebadd17e3ec33744c6
> Completely free for up to 100 emails on your list. Lots of templates and easy 
> to use.
> 
> Don't forget that you need permission (or have been doing business with an 
> organisation recently) to be able to bulk-email people. And you also have to 
> offer a one-click unsubscribe facility.
> 
> Graham
> 
> 
> on 23/09/2011 10:08 Richard Coker sent the following:
>> 
>> My wife is an educational consultant (principal activity providing training 
>> to primary school teachers) has recently had self-employment thrust upon her 
>> and now faces the prospect of selling her services direct to schools.
>> 
>> Can anyone recommend software, an app or a source of guidance so that she 
>> can create and send (using her macbook pro) eye-catching and effective 
>> promotional emails to her list of schools (who all use PCs).
>> 
>> Many thanks,
>> Richard
>> 
>> 
>>  
>> 
>> 
>> 
>> 
>> 
>> 
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