Re: Autodesk´s Sales model

Wed, 16 Oct 2013 11:00:34 -0700

I agreed with with Matt, we are still using 7.01, since we didn't upgrade from 7.01 to 7.5 when Autodesk bought Softimage from Avid
now, we can't upgrade even if we want to. We would have been paying a lot over these years.

Leoung

On 10/16/2013 1:35 PM, Matt Lind wrote:

I dispute it’s better to stay on subscription.

 

Case in point being the fact we were stuck on Softimage 7.5 for nearly 5 years, not because we didn’t want to upgrade, but because there were no releases without technical issues preventing our upgrade.  Being forced into subscription would be more expensive than the perpetual license model as we’d have to continue paying AD with no return to show for it.  Under the perpetual license model we wouldn’t be obligated to pay anything.

 

 

Matt

 

 

 

 

From: [email protected] [mailto:[email protected]] On Behalf Of Graham Bell
Sent: Wednesday, October 16, 2013 4:22 AM
To: [email protected]
Subject: RE: Autodesk´s Sales model

 

Regarding the announcements made at the investor day, I posted this on another forum as part of an ongoing thread….

 

I think there's a lot of crossed wires here over  his news and just assuming that Autodesk are following Adobe literally to the letter. Yes, there are Suites and now we have rental options (you can still buy perpetual), but this news is really just about Autodesk discontinuing their upgrade model. As of Feb 1st 2015 (still over a year away), users will be unable to upgrade old versions to the current version.

 

Regarding upgrades and what the term actually means, this is the ability to upgrade an Autodesk product from a previous version to the current version. So for example, someone has purchased a product and they may have stopped their subscription (if they bought it) for a period of time, and they then wish to upgrade to the most current version of their software.

 

Autodesk currently allow customer to upgrade their software to the current version, for a fee. Until this year, there were different upgrade pricing depending on how old the software version was, that someone wanted to upgrade from. Also, (if I recall) there was no limit to how old a version of software was, that someone wanted to upgrade.

 

As of this year, the upgrade policy was changed and basically simplified. Only the previous 6 versions will remain upgradeable. Owners of older software versions who wanted the current version would need to purchase entirely new licenses.

 

If you did have a version eligible for upgrading, a single pricing structure was put in place. User upgrading to the current version, would have to pay 70% of the new license price for an upgrade.

 

Essentially, the idea of staying on an old version of software and then just paying to upgrade to the current version when you thought it was necessary, becomes detrimental to actually just keeping on subscription. To keep up to date and have previous version usage, it actually makes more sense to remain on subscription.

 

 

G

 

 

 

From: [email protected] [mailto:[email protected]] On Behalf Of Sebastien Sterling
Sent: 16 October 2013 00:06
To: [email protected]
Subject: Re: Autodesk´s Sales model

 

 

On 15 October 2013 23:48, Sergio Mucino <[email protected]> wrote:

Autodesk is for some reason following Adobe's footsteps quite accurately. Adobe started selling suites... Adesk did. Adobe goes rental... Adesk follows. I really can't tell how positive or not the change will be, and what it will mean for the future of the tools... I guess we'll have to wait and see. The reactions to these decisions have been varied (some people are not happy at all, some are quite happy).



On 15/10/2013 4:52 PM, Sven Constable wrote:

Of course I meant one third of the costs for every tool, not three. And I used "thirds" as a term incorrectly. It was lost in translation. Sorry about that.

 

sven  

 

From: [email protected] [mailto:[email protected]] On Behalf Of Sven Constable
Sent: Tuesday, October 15, 2013 10:33 PM
To: [email protected]
Subject: RE: Autodesk´s Sales model

 

uhm, isn't he idea behind this model to cut any development costs by three thirds in particular and sell all three as one package for a higher price? And make it sound a good deal because costumers will get three tools instead of one even they don't need one or two of them? Maybe I do not comprehend here.

From: [email protected] [mailto:[email protected]] On Behalf Of Daniel Brassard
Sent: Tuesday, October 15, 2013 9:16 PM
To: [email protected]
Subject: Re: Autodesk´s Sales model

 

It is this article and the current Softimage cross-grade offer that make me decide to take the jump to the Ultimate Suite. I am glad I did, I can now test plugins and shaders on the three platforms and do other things as well. And enough money left for some nice plugins or apps too.

 

AD may have a smart thing going here, let's see what the future bring.

 

On Tue, Oct 15, 2013 at 2:12 PM, Alan Fregtman <[email protected]> wrote:

Did you read the whole thing?

 

From the article:

"The plan is to shift customers away from single product purchases toward suites, and to move from buying perpetual licenses to acquiring software on long-term subscription or short-term rental."

 

 

On Tue, Oct 15, 2013 at 1:56 PM, David Rivera <[email protected]> wrote:

I came across this link:

 

So what happened to the "rental" sales model?

 

David R.

 

 

 


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